Kannada channel ALLTime opens to 20.3 GRP

The free-to-air channel was launched by Goldenmen Studios in December

e4m by exchange4media Staff
Updated: Jan 25, 2019 4:52 PM

ALLTime, a kannada movie & entertainment channel launched by Goldenmen Studios in December, has opened to a GRP of 20.3.


AllTime is a free to air (FTA) channel and is available in both the base and recommended pack of all MSOs in Karnataka. Besides movies, the channel entertains viewers with a programming line-up that includes cookery and chat shows with movie stars and a show on the life & achievements of movie stars.


Talking about the channel, Sanjay Shinde, Executive Director, Goldenmen Studios, said, “With the renaissance of the Kannada film industry, there was a need for another movie and entertainment channel dedicated to sandalwood. Hence the channel was launched.”

He added, “With the sole purpose of giving an enhanced viewing experience, bulk of the library is digitally enhanced with superior technology. Distribution is nearly 100 per cent among MSOs in Karnataka.”

"All this effort has ensured a good opening GRP of 20.3. Now that we have started on-ground marketing activities and world television premieres, we are confident that in the following weeks, our performance will go up significantly,” Shinde said.

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