RAM Ratings Week 2: Fever FM maintains lead in Mumbai and Delhi

Radio Mirchi and Radio City retain top positions in Kolkata and Bangalore respectively

RAM Radio Ratings

In Week 2 of the RAM ratings, Fever FM retained its hold in Mumbai and Delhi, while Radio Mirchi and Radio City maintained leadership in Kolkata and Bangalore respectively.

In Mumbai, in a universe of 12.2 million listeners, Fever FM dominated with a 17.3 per cent share, followed by Radio Mirchi at 13 per cent and then Radio City. Early-morning, followed by mid-morning and then afternoon time band observed the highest listenership on total radio.

Fever FM ruled in Delhi, in a universe of 16.5 million listeners with 18.6 per cent share, while Radio City picked up 13 per cent share, followed by Radio Nasha. Night followed by mid-morning and then evening time band observed the highest listenership on total radio.

In Bangalore, Radio City held the leading position with a 24.8 per cent share in a universe of 5.3 million listeners. This was followed by Big FM with a 19 per cent and Radio Mirchi with 16 per cent share. Afternoon followed by evening and then night time band observed the highest listenership on total radio.

Radio Mirchi continued to be the leader in Kolkata with a 19.4 per cent share in a universe of 9.1 million listeners. Fever FM held the second position with 18 per cent share, followed by Big FM with 17 per cent. Afternoon, followed by mid-morning and morning time band observed the highest listenership on total radio.

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