Bangalore Mirror all set to don the avatar of a broadsheet daily

Bangalore Mirror has planned a 360-degree marketing blitzkrieg comprising outdoor, television commercial, sampling, on-ground activation, themed around 'BIG' Bangalore Mirror

e4m by exchange4media Staff
Updated: Oct 1, 2014 2:32 PM
Bangalore Mirror all set to don the avatar of a broadsheet daily

Bangalore Mirror will be donning a new avatar from 10th October, 2014. Launched in 2007, in a tabloid format, Bangalore Mirror is being changed to a broadsheet to offer more to readers and advertisers alike.

Bangalore Mirror will continue to retain its spirit of a spunky and fearless voice of the city and will offer readers the same excitement in a bigger avatar. The paper will become broad based in terms of content offered, 18-20 pages, with more space dedicated to Nation and other key news sections. Bangalore Mirror has planned a big 360-degree marketing blitzkrieg comprising outdoor, television commercial, sampling, on-ground activation, etc. themed around ‘BIG’ Bangalore Mirror.

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