Varun Dhawan’s phone mishap sparks Flipkart’s biggest Diwali surprise

The ecomm brand made the Big Billion Days announcement after the actor tweeting about 'being too late' for the sale

e4m by e4m Staff
Published: Oct 20, 2024 10:00 AM  | 1 min read
Flipkart
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Flipkart is back with its Big Billion Days sale offers for Diwali.

The announcement followed actor Varun Dhawan tweeting after his phone broke, "Just dropped my iPhone for the 937th time and now it looks like byePhone. @Flipkart , Big Billion Days might be over, but is it too late for a little gift? I promise this time I'll get a case... maybe”!

What followed was a social banter amongst fans and customers, with thousands echoing the same sentiment – of having the Big Billion Sale like offers back to add to the festive season cheer. In response, Flipkart made the bold decision to bring back its most celebrated sale for the festive season, exclusively focusing on gadgets like the Iphone.

“For the first time, a brand has brought back an offer solely because of the love it received from customers,” said a Flipkart spokesperson. “Our goal has always been to bring value to our consumers, and this Diwali, we wanted to go a step further—listening to what they wanted and delivering beyond expectations.”

Published On: Oct 20, 2024 10:00 AM