The Maddies speaker session with Sanjay Gupta, Head of Marketing, Uber

Considered as one of the sharpest marketing minds in the country, Sanjay Gupta was recognised as India’s ‘Top 40 Under 40 Hottest Business Leaders’ in 2015

e4m by exchange4media Staff
Updated: Oct 3, 2018 8:54 AM

Digital marketers are excited to run mobile campaigns because they know that mobile users are motivated buyers. The earlier you start reaching out to them, and solving their problems, the more results you will get in your business. The exchange4media Mobile Awards – The Maddies, acknowledges and recognises marketing stories that employ an effective mobile marketing strategy done in India.

The fourth edition of The Maddies Awards 2018 will be held on October 31, in Mumbai. Along with the awards, The Maddies will also host speaker sessions with industry experts, and an exclusive event for marketing professionals to expand their network and stay on top of the latest developments in the world of mobile marketing. The theme for the conference this year is 'Mobile Marketing: Claiming a Bigger Share of the Marketer’s Purse'.

Sanjay Gupta, Head of Marketing, Uber, will address a session on mobile marketing at the conference. With over 15 years of experience in brand and consulting, Gupta’s expertise lies in delivering growth, evangelising strategic brand shifts and building power brands. He is passionate about leading the growth, innovation and people agenda.

Prior to joining Uber, Gupta was the Chief Marketing Officer at Urban Ladder. Befrore that, he worked with Marico and Accenture. During his 10-year stint with Marico, he led the charter for Saffola’s journey from a single category niche brand to a food brand strengthening its association with preventive heart care.

One of the sharpest marketing minds in the country, Gupta was recognised as India’s ‘Top 40 Under 40 Hottest Business Leaders’ in 2015. Several marketing campaigns created by him have also won recognition at EMVIE and Effie, leading advertising and media awards in the industry.

Gupta holds a PGDBM in Marketing from MDI Gurgaon and a degree in Economic Honors from SRCC, and he has done a course on Strategic Marketing from Harvard Business School. He is based in Delhi with his wife, daughter and two dogs. He loves spending time with his family, and is an avid follower of Chelsea F.C.

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