Ferrero Rocher celebrates Valentine’s Day with #GoldenLove campaign

Ferrero Rocher is also creating a unique brand experience for its consumers through in-store visibility, shopper activation, digital and social media engagement

e4m by exchange4media Staff
Updated: Feb 13, 2020 7:46 PM
Ferrero Rocher Golden Love

Valentine’s Day is approaching fast, so is the time for love to be glorified! This Valentine’s Day, rejoice the golden bond with your loved ones, with the latest campaign of Ferrero Rocher based on the theme #GoldenLove

It's time to celebrate the occasion of golden love, bonding and caring for your loved ones; creating memorable moments with your Valentine! And what better way to celebrate the golden moments than with Ferrero Rocher. It offers a unique taste experience of contrasting layers – a whole crunchy hazelnut in a delicious creamy filling, all encased in a crispy wafer shell covered with milk chocolate and gently roasted hazelnut pieces. Further, with the golden wrapper and elegant paper cup, Ferrero Rocher is even more distinctive and special. Ferrero Rocher offers an unparalleled experience of Italian craftsmanship, heritage and culture.

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The day of love is almost here. Make this Valentine’s Day a special one with a gift of Golden Love. #FerreroRocher #ValentinesDay #GoldenLove #ValentinesDayGift #GiftGoldenLove

A post shared by Ferrero Rocher IN (@ferrerorocherin) on

Speaking about the campaign, Ferrero Rocher spokesperson said, “Ferrero Rocher has always symbolized with the spirit of premium gifting during celebrations. Our loyalty towards consumers and the trust they place in our product are at the core of the long-lasting relationship that we enjoy with them. The brand resonates with the celebration of precious moments and the campaign aims to establish Ferrero Rocher as the perfect choice among our consumers.”

The Ferrero Rocher campaign has kick-started involving key influencers to express their golden love for their precious ones as grandmother, mother, father, sister, brother and partner. In addition, Ferrero Rocher is creating a unique brand experience for its consumers through golden and shiny in-store visibility, shopper activation, digital and social media engagement. For in-store consumer engagement, Ferrero Rocher has installed premium and elegant display units in selected modern trade stores across Delhi, Mumbai, Bangalore, Pune, Kolkata, Ahmedabad, etc. 

So, celebrate your Valentine with Ferrero Rocher – a gift for your Golden Love!

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