e4m Screenage: Perfetti Van Melle’s Nikhil Sharma & Dr. Annurag Batra to share stage

The eighth edition of the mobile marketing conference will be held on December 2

by e4m Desk
Published: Oct 6, 2025 11:50 AM | 1 min read

At the eighth edition of e4m Screenage, Nikhil Sharma, Managing Director of Perfetti Van Melle, will engage in a fireside chat with Dr. Annurag Batra, Chairman and Editor-in-Chief of exchange4media Group. The leaders will engage in a thought-provoking conversation and share key insights on the topic 'Digital First, Consumer Always: How Perfetti Van Melle Reinvents Marketing'.

e4m Screenage is the most anticipated mobile marketing conference, which is scheduled for December 2 in Mumbai. The conference will bring together industry leaders, marketers, and digital innovators to share their perspectives on the evolving world of mobile-first strategies.

During the fireside chat, Sharma will discuss and explore the consumer at the core and how Perfetti keeps consumer insights central while adapting to a digital-first marketing ecosystem. He will also shed light on strategies to leverage data, AI, and digital platforms to deliver relevant, contextual brand experiences and also share his views on driving growth while ensuring responsible communication, especially to Gen Z and young consumers in a mobile-led world.

The e4m Screenage conference by exchange4media Group is a premier conference on mobile marketing, media, and innovation. As the country’s mobile ecosystem evolves beyond traditional apps and ads, it serves as a future-facing platform that brings together marketers, technologists, content creators, and platform leaders to explore how consumer engagement is being transformed through mobile screens.