e4m MarTech Conference: Experts to discuss essential data privacy practices for marketers

Anand Sundaram, Head Retail Analytics, IDFC First Bank and Akshayy S Nanda, Partner, Saraf and Partners, will share insights on the topic ‘Data Privacy & Compliance: What Marketers Need to Know’

by e4m Desk
Published: Dec 10, 2024 4:33 PM | 2 min read

The fifth edition of the e4m MarTech India Conference 2024 will be held tomorrow, December 11 in Gurugram. The conference will see the coming together of distinguished leaders, business heads and experts from the MarTech ecosystem who will decode the growth and future of the domain. The conference is all set to witness an engaging fireside chat that would address one of the most pressing issues of our time—data privacy and compliance.

As regulations tighten and consumers become more conscious of their data rights, marketers must adapt to ensure transparency, security, and trust. To explore this space further, Anand Sundaram, Head Retail Analytics, IDFC First Bank and Akshayy S Nanda, Partner, Saraf and Partners, will engage in a fireside chat on the topic ‘Data Privacy and Compliance: What Marketers Need to Know’. This discussion will cover essential strategies, emerging trends, and practical approaches that every marketer needs to know to thrive in an increasingly regulated environment.

The duo will share insights on the impact of global data privacy laws like GDPR, CCPA, and India’s Personal Data Protection Bill on MarTech strategies and how to balance personalization with privacy, ensuring customer trust in an increasingly data-driven world.

The agenda of the e4m MarTech India Conference 2024 is power-packed with a mix of keynote sessions, impressive fire-side chats, engaging panel discussions on a wide range of topics. The conference is a unique opportunity to elevate your organisation's approach to customer experience.

This conference is the ideal platform to exchange ideas and drive meaningful change. Don’t miss this opportunity to shape the future of customer experience in digital age!

Click here to register: https://e4mevents.com/martech-conference-2024/choose-pass#viewform