New Revenue Heads for CNBC-TV18 & CNBC Awaaz

Sonia Kapoor and Sterling Ferreira have been elevated as the National Revenue Heads for CNBC-TV18 and CNBC Awaaz, respectively

e4m by exchange4media Staff
Published: Sep 11, 2012 7:20 PM  | 2 min read
New Revenue Heads for CNBC-TV18 & CNBC Awaaz

CNBC-TV18 and CNBC Awaaz have announced changes in their revenue teams. Sonia Kapoor, who was earlier managing West & South regions as SVP & Regional Head for CNBC-TV18 & CNBC Awaaz, has now been elevated to National Revenue Head for CNBC-TV18.

Sterling Ferreira has been appointed National Revenue Head for CNBC Awaaz. He was earlier in-charge of national sales at CNN-IBN.

Speaking on this development, Anil Uniyal, CEO, CNBC-TV18 & CNBC Awaaz, said, “Both Sonia and Sterling have been remarkable contributors to the brands they have been entrusted with over the years.”

Speaking on her elevation, Sonia Kapoor said, “It’s been a momentous journey so far and my experience with CNBC-TV18 has been intense, enriching and very satisfying. I look forward to bringing it to bear as we thrust forward and further strengthen the brand.”

Sterling Ferreira added here,“CNBC Awaaz is at a very interesting juncture in its success story. With its refreshing approach to content, CNBC Awaaz is well aligned to deliver audiences and value to clients as growth, consumption and thus spends move beyond the metro markets.”

Commenting on the larger re-alignment at Network18 News Media, Sanjay Dua, CEO, Network18 News Media, said, “Our goal now is to build further on this leadership, both in terms of innovations as well as stronger network deliveries and this re-alignment is a step in that direction. Both Sonia and Sterling are great leaders and we’re confident they’ll help us chart the next phase of growth for CNBC-TV18 and CNBC Awaaz.”

Kapoor has over a decade of experience in ad sales, including stints at the Indian Express Group and TV Today Network. She joined the Network18 Group in 2002. Ferreira has over two decades’ experience spanning a variety of media, including the Indian Express Group, Business Standard, ABP, Tata, Red FM. He had joined the Network18 Group in 2005.

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