AXN holds Open Kitchen Nights in four cities
AXN embarked on a special marketing effort, Open Kitchen Night, for two of its major properties – Top Chef Masters and Top Chef Just Desserts
AXN embarked on a special marketing effort, Open Kitchen Night, for two of its major properties – Top Chef Masters and Top Chef Just Desserts.
The event was mainly for the trade fraternity, including the distribution partners, and took place in four metros – Bangalore, Pune, Kolkata and Hyderabad during December 2012.
The events saw the Top Chefs from each city’s premium properties – Top Chef Bela Rieck from Bene Sheraton Bangalore, Top Chef Maitreya Sen from LaCucina Hyatt Regency in Kolkata, Top Chef Mayank Tiwari from Olive Bistro in Pune and Top Chef Mandar Sukhtankar from The Park Hyderabad – give a few cooking lessons to esteemed guests present at the events.
The session soon turned interactive with the guests trying their hands at cooking, followed by a dinner and drinks session hosted by the channel.
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