Date-wise News
At its core, The Arc is built on the idea of mapping the 'arc of history' that defines how economies shift and industries are shaped
The Ministry has invited feedback from stakeholders and the general public within 30 days of the issuance of the draft
As per MAGNA's report, search advertising will continue to command 15% share of India’s total AdEx
David Lian, Regional President of Zeno Group, highlights the critical role of data-led communication in the modern communications landscape
The proposed changes include the deletion of key clauses (1.5 and 1.7) that earlier restricted cross-holdings between rating agencies and broadcasters, advertisers, or advertising agencies
Rediffusion's legacy continues to stand tall as a testament to bold ideas and impactful communication
The Bengaluru-based startup is targeting a listing in the September-October 2025 window
This innovative campaign, powered by WPP OpenDoor, redefines how IP-led storytelling can extend far beyond screens
Dhaval Doshi will lead delivery and business strategy across six key departments
Nitin Mantri, Group CEO of Avian We, engaged in a conversation with Yashika Singh of PepsiCo India & South Asia, to explore the evolving role of corporate affairs in today’s industry landscape
Super Pro delivers live stock ideas, AI Stock Alerts and curated chart patterns — all in one platform
This year’s theme is “Transforming Media through AI: Create, Collaborate, Monetize"
The Google AI Pro subscription, priced at Rs 1,950 per month in India, provides access to Veo 3 as well as other AI features
In his new role, Aniruddha Basu will lead revenue for integrated brand solutions at ABP Pvt. Ltd.
The campaign, created in collaboration with The Fauxy, features creators like Sarthak Ahuja, Twinkle Jain and Isha Jaiswal
Prior to this, Alok Pandey was with Americana Restaurants for over 5 years
According to reports, a Patanjali advertisement, featuring founder Baba Ramdev, questions the authenticity of other Chyawanprash products in the market
e4m Staff Jul 3, 2025 12:59 PM
Prior to this, Vix Jagger was with Accenture Song as Executive Creative Director.
Fabian Cowan has been at the forefront of shaping OOH and DOOH narratives in India
e4m Staff Jul 3, 2025 12:36 PM
They will provide ongoing guidance and support to the Mythik management team
e4m Staff Jul 3, 2025 12:30 PM
Prior to this, Vipul Rawal was with Tata CLiQ Fashion as Head of Operations Excellence for over 2 years
Prior to this, Ghosh was with GroupM’s Motivator as Managing Partner and Office Head
Prior to this, Sneha Moharir Pereira was with Viacom18 Media as Senior Creative Director - Viacom18 Digital
Sujeet Behra will report to Amit Wadhwa, CEO, Dentsu Creative & Media Brands, South Asia; Sanchayeeta Verma has moved on from her role as CEO - Carat
e4m Staff Jul 3, 2025 11:11 AM
The association kicks off with a content series ‘Slurp n Spill’ hosted by the actress
e4m Staff Jul 3, 2025 11:06 AM
The agency will manage Farmley’s traditional media responsibilities, including print, radio, cinema, television and outdoor
The ‘Sabse Pehle Life Insurance’ campaign has been mentored by ad veteran Piyush Pandey
Sunidhi Vijay Jul 3, 2025 9:19 AM
RK Arora previously served as Director of Strategy and Planning at iTV Network
Brands are increasingly looking to build relevance and trust in tier markets with the help of regional storytelling and sub-campaigns
Shalinee Mishra Jul 3, 2025 9:04 AM
Visa’s Sandeep Ghosh, Group Country Manager, India and South Asia, discusses about digital payments, AI and what’s next for India’s fintech space
Aditi Uniyal and Soumya Gawri Jul 3, 2025 9:01 AM
Consumer brands adopting AI have seen boost in sales and social media engagement; connected environments have reset how marketers interact with audiences
Shantanu David Jul 3, 2025 8:30 AM
Lifebuoy teams up with Shah Rukh Khan for a fresh yet familiar update, shifting from germ protection to skincare
Soumya Gawri Jul 3, 2025 8:04 AM
Affected employees will receive severance packages, healthcare benefits, and support for internal job placements