Date-wise News
New AI-powered bidding feature aims to expand advertiser reach by targeting broader search queries
Brij Pahwa May 26, 2025 8:11 PM
Prakash Nanda was elected as Secretary, and PM Narayanan as Treasurer
e4m Staff May 26, 2025 7:32 PM
Day 3 of Goafest 2025 witnessed an engaging panel on how brands can go beyond the 20-second ad to create brand moments
e4m Staff May 26, 2025 5:29 PM
Crafted from heritage organic Indian winter wheat and with the pristine waters of the Kashmir Valley, Cashmir is a tribute to the land’s poetic beauty and timeless mystique
e4m Staff May 26, 2025 4:57 PM
India stands out prominently as the most favored emerging market, with over a quarter of family offices looking to increase exposure, especially from the Middle East
e4m Staff May 26, 2025 4:43 PM
Media Mantra has established itself as one of the India’s leading agencies and now, marked its first global footprint in the UAE and the broader Middle East
Ritika Upmanyu May 26, 2025 3:47 PM
Various news reports suggest that the Bhind Police was displeased with the continuous reporting about the illegal sand mining activities in the Chambal river
e4m Staff May 26, 2025 3:16 PM
The exclusive custom roundtable will be held in Gurugram on May 27 in presence of industry heads, brand leaders and experts
While Yogendra Kumar Shukla is the Channel Head, Irfan Shaikh is Editor – News
e4m Staff May 26, 2025 2:27 PM
This was the central theme of the fifth edition of the e4m MarTech Thursday Webinar, featuring industry stalwarts Anand Thakur (GroupM Nexus), Lucky Saini (Fyers), and Richa Jaggi (Awshad).
Brij Pahwa May 26, 2025 1:52 PM
Food & Beverages, Personal Care, and Services top TV ad volumes in 2024, the report shows
e4m Staff May 26, 2025 1:34 PM
Vikas Khanchandani has over two and a half decades of experience across media, advertising, and digital transformation
e4m Staff May 26, 2025 1:09 PM
The Capsule Trend involves designing imagery that communicates what a brand stands for, encased inside a capsule and thematic backdrops
Soumya Gawri May 26, 2025 12:52 PM
Prior to this, Ken Sekhar was with RECOUP Health as Sr. VP, Head - Marketing & Sales
e4m Desk May 26, 2025 12:29 PM
James McNeely will report to Pankaj Nayak, President – SEA, Havas Media & CEO, Havas Media Network Singapore
e4m Staff May 26, 2025 12:28 PM
Aabhinna Suresh Khare was the Chief Digital and Marketing Officer at Bajaj Capital Ltd
e4m Desk May 26, 2025 12:24 PM
Prior to this, Sri Widowati was with Danone as Vice President – Marketing
e4m Desk May 26, 2025 12:14 PM
Kriti Sanon isn’t just a star, she is the whole vibe, says Amar Sinha, COO at Radico Khaitan
e4m Staff May 26, 2025 11:53 AM
Neeraj Chopra's javelin throw at the Tokyo Olympic Games has caught brands attention
e4m Staff May 26, 2025 11:28 AM
At the 78th Cannes Film Festival, Alia Bhatt was seen sporting a three-piece outfit designed by Gucci that closely resembled a saree
Shalinee Mishra May 26, 2025 11:12 AM
Dissenters argue that a brand with deep cultural ties to Karnataka should be represented by someone associated with the state’s language and film industry
e4m Staff May 26, 2025 10:55 AM
Surveying 2,125 individuals across Bharat, the study reveals that a first salary is not merely a financial event, it is a rite of passage shaped by culture, family and evolving personal values
e4m Staff May 26, 2025 9:41 AM
Guest Column: Akshayy S Nanda (Partner – Competition Law and Personal Data Protection Practice at Saraf & Partners), elaborates on the fundamental principles of the DPDPA
Akshayy S Nanda May 26, 2025 9:13 AM
In this edition of TechTalk, Anand Jain, Co-founder and Chief Product Officer of CleverTap, speaks about personalization, artificial intelligence, sustainable growth, and more
Shantanu David May 26, 2025 9:13 AM
Rajeev Jain, Sr. Vice President, Corporate Marketing at DS Group, took the stage at Goafest 2025 to share his insights on the power of cultural marketing and building of the blockbuster brand, Pulse
Simran Sabherwal May 26, 2025 9:00 AM
Vijay Iyer, Vice President and GM of Flipkart Ads, sheds light on how Flipkart’s advertising arm has rapidly evolved into a strategic pillar for monetisation and brand engagement, and more
Sunidhi Vijay May 26, 2025 8:56 AM
With the phasing out of cookies, brands are increasingly blending influencer and performance marketing methods for best results, note industry players; ROI metrics are evolving too
Shalinee Mishra May 26, 2025 8:47 AM
Experts say industry is seeing a real shift in how B2B brands approach the upper funnel, and CTV is right at the heart of that movement
Shantanu David May 26, 2025 8:28 AM