Date-wise News
With the theme 'Keeping Bharat Ahead,' this summit will discuss critical issues such as governance, economy, infrastructure, national security, and innovation in India
e4m Staff Mar 25, 2025 6:09 PM
The films have been conceptualised and created by Tilt Brand Solutions, and are centred around summer essentials
e4m Staff Mar 25, 2025 5:50 PM
This year’s edition will feature a distinguished roster of speakers like Jyotiraditya Scindia, Tejashwi Yadav and Raghav Chadha
e4m Staff Mar 25, 2025 5:41 PM
The Simulation CoE aims to accelerate clients’ decision-making processes, mitigate potential risks, and maximise their return on investment
e4m Staff Mar 25, 2025 4:40 PM
The high-energy campaign video showcases star players Arshdeep Singh, Lockie Ferguson, Yuzvendra Chahal, Glenn Maxwell, Marcus Stoinis, and Marco Jansen
e4m Staff Mar 25, 2025 4:29 PM
Guest Column: Nabajit Nath, Sales Director-India, Kargo, shares strategies to combat ad blindness
Nabajit Nath Mar 25, 2025 4:05 PM
The campaign for Next-Gen Advantis IoT 9 Digital Lock reinforces the brand's promise of secure, stress-free living
e4m Staff Mar 25, 2025 4:03 PM
The brand has released a special anthem emphasising how adequate sleep and rest boosts performance
e4m Staff Mar 25, 2025 3:25 PM
Experts at the Pitch CMO Summit 2025 shared how brands can maximize IPL marketing through data, multi-platform strategies, and sharp creatives
e4m Staff Mar 25, 2025 3:21 PM
At the e4m Pitch CMO 2025 event, Deepti Mishra, Head of Sales & Marketing at Digitup, made a compelling case for design systems as the future of website development
e4m Staff Mar 25, 2025 2:50 PM
This year, three new categories under the Media ABBYs have been introduced — Small Budget Big Impact, Sports Marketing, and Micro Marketing
e4m Staff Mar 25, 2025 2:35 PM
The move will have far-reaching consequences, with advertisers likely to benefit from reduced costs when purchasing digital ad services from global platforms
Shantanu David Mar 25, 2025 1:35 PM
With actress Madhuri Dixit as the narrator, the initiative shares inspiring real-life stories of actual Muthoot Finance Gold Loan customers who turned their dreams into reality
e4m Staff Mar 25, 2025 12:46 PM
Ajay Gupte, CEO, South Asia at Wavemaker, said the victory belongs to the passionate teams, trusted clients, and groundbreaking ideas that continue to shape the future of marketing
e4m Desk Mar 25, 2025 12:41 PM
Daksha Bharadwaj, Founder Trustee - Dr. Satyakam Bharadwaj Vedic Research Foundation, writes on the ethos of the Maha Kumbh Mela
Daksha Bharadwaj Mar 25, 2025 12:34 PM
Neelima Burra, CMO of Luminous Power Technologies, shares how the brand took center stage with the placement in Rajasthan Royals’ jersey - a prime real estate for sponsorships
Shalinee Mishra Mar 25, 2025 11:31 AM
This move marks a significant step for EaseMyTrip into the rapidly expanding charter and non-scheduled aviation market
e4m Staff Mar 25, 2025 10:46 AM
He was known for his deep understanding of finance, taxation, corporate law and government affairs.
e4m Staff Mar 25, 2025 10:11 AM
Varsha Chainani was SVP and Group Head Corporate Communications and Brand at Vedanta
e4m Desk Mar 25, 2025 10:08 AM
Fans can participate in a nationwide contest and win tickets to Punjab Kings matches and merchandise as part of the campaign
e4m Staff Mar 25, 2025 9:51 AM
Hyper-personalised ads, interactive formats, and multi-screen strategies are set to redefine brand engagement this IPL season, share industry heads
Shantanu David and Jagruti Verma Mar 25, 2025 9:17 AM
Guest column: Chirag Shah, Vice President - Brand Solutions at Schbang, writes about advertisers creating work to impress their peers rather than win over their customers
Chirag Shah Mar 25, 2025 9:16 AM
If violations are confirmed, CCI could impose severe financial penalties, reinforcing its strict stance on maintaining fair competition in India’s advertising sector, say legal experts
Shantanu David Mar 25, 2025 9:10 AM
If the ongoing negotiations with Publicis Groupe or Havas Network materialize, it could mark a significant shift in India’s advertising landscape
e4m Staff Mar 25, 2025 8:56 AM
The standing committee has informed the Parliament that this will ensure better coordination in handling communication and media tech issues
e4m Staff Mar 25, 2025 8:35 AM