Date-wise News
Shah Rukh Khan’s journey—marked by passion, resilience and greatness —resonates deeply with Elan Group’s vision, the company said
e4m Staff Feb 21, 2025 6:48 PM
The partnership will begin with the high-octane India vs. Pakistan match on February 23, 2025
e4m Staff Feb 21, 2025 6:07 PM
Sourav Ganguly’s leadership, commitment to excellence, and integrity make him the ideal representative of our values, the company said
e4m Staff Feb 21, 2025 5:18 PM
The awards will spotlight talent in Marathi cinema, television and OTT, acknowledging artists, filmmakers, content creators, and production houses
e4m Staff Feb 21, 2025 4:34 PM
The MIB, vide its letter dated 25th July 2024, sought recommendations of TRAI on the terms and conditions for authorisation to provide broadcasting services
e4m Staff Feb 21, 2025 4:16 PM
At the inaugural edition of the awards, PHD India won 22 metals, OMD India took home 9 metals while OMG India bagged 5 metals across categories
The cricket league kickstarting from 22nd February features legends, including Brian Lara, Sachin Tendulkar, Shane Watson, Jonty Rhodes, Chris Gayle and more
e4m Staff Feb 21, 2025 3:29 PM
According to highly places sources, the deal is valued at Rs 200-250 crore
e4m Staff Feb 21, 2025 2:47 PM
Like the original Chal Meri Luna campaign, the new campaign for E-Luna is also led by advertising legend Piyush Pandey of Ogilvy Group
e4m Staff Feb 21, 2025 2:36 PM
The Supreme Court has reportedly issued a notice to Maharashtra and Assam based on YouTube star Ashish Chanchlani’s plea to quash or transfer FIRs to Mumbai
At e4m Auto Marketing Summit, auto industry experts delved into the transformation of brand storytelling, personalisation & how companies are responding to the growing demand for tailored experiences
e4m Staff Feb 21, 2025 1:16 PM
In a LinkedIn post, Lindsay Pattison said that she will be stepping down in spring and taking a break to recharge, and reflect
The brand has executed a campaign with 25-30 top celebrities and influencers like Amitabh Bachchan, Rajeev Masand and Karan Johar for outdoor advertising activities
e4m Staff Feb 21, 2025 12:56 PM
Those hired include Times Network’s Ajaya Sharma, CRISIL’s Prosenjit Ghosh, Ernst & Young’s Himanshu Sharma, ET NOW’s Anisha Jain and Concept Public Relations’s Lalit Jaisingh
e4m Staff Feb 21, 2025 12:54 PM
Adding to the experience of the campaign is a anthem crafted by VML Delhi
e4m Staff Feb 21, 2025 11:38 AM
Jon Stimmel will report directly to North America CEO, Greg James, and join the North American Leadership Team
e4m Staff Feb 21, 2025 11:20 AM
Max McKeon joins from Special where he had worked on brands like Uber Eats, Kayo Sports and Pepsi
e4m Staff Feb 21, 2025 11:12 AM
The agency will oversee end-to-end brand communication, spanning creative, digital, influencer marketing, production, and SEO
e4m Staff Feb 21, 2025 10:56 AM
Kisan India is a video-first platform with a mission to become the voice of rural India
e4m Desk Feb 21, 2025 10:48 AM
Prior to this, Vipul Mathur was the Chief Business Officer at Raymond Lifestyle Limited
e4m Desk Feb 21, 2025 10:40 AM
As per Rediffusion’s Red Lab report, the middle class population in India will cross a billion in 2047
e4m Staff Feb 21, 2025 10:10 AM
With their authenticity and emotional pull, child influencers have been offering a unique advantage to brands in terms of engagement vis-a-vis their grown-up counterparts
Soumya Gawri Feb 21, 2025 9:25 AM
Broadcasters across categories secured 60 DD Free Dish slots, but Prasar Bharati lost crores due to controversial disqualifications and weak bidding
e4m Staff Feb 21, 2025 9:18 AM
Anurag Verma and Shashank Shekhar were senior director of content strategy and operations at the social networking service platform
42% of audiences are influenced by cinema ads even as they make up for less than 1% of the Indian AdEx. Industry experts share insights into the underutilised medium
Jagruti Verma Feb 21, 2025 8:58 AM
Delta Corp Limited will acquire approximately 6% of the shareholding in Head Digital, which operates the online gaming brand A23, for Rs 491 crore
Arjun Ravi Kolady, Head of Advertising at Spotify India, spoke about digital audio trends, importance of personalization in advertising and more at the e4m Auto Marketing Summit 2025
e4m Staff Feb 21, 2025 8:36 AM
Renaud Palliere, CEO of The Luxury Collection & Innovation, PVR INOX, shares that there is a strong demand for the premium basket, giving movie buffs more control over their entertainment experience
Jagruti Verma Feb 21, 2025 8:33 AM