Date-wise News
The new campaign taps into India's meme culture featuring Akshay Kumar's most memorable scenes
e4m Staff Sep 16, 2024 7:00 PM
The new innovations will enable brands to demonstrate the impact of AI-generated marketing content through real-time experimentation and performance insights
e4m Staff Sep 16, 2024 6:30 PM
EMotorad has released its latest brand campaign, ‘Awaaz Ayegi Dil Se' with MS Dhoni
e4m Staff Sep 16, 2024 6:22 PM
Guest column: Anup Chandrasekharan, COO - Regional Content, IN10 Media writes why media companies needs to adapt swiftly and strategically in this rapidly changing Indian M&E landscape
Anup Chandrasekharan Sep 16, 2024 5:06 PM
The integration will cover shows like Sa Re Ga Ma Pa, spanning multiple markets and languages
e4m Staff Sep 16, 2024 5:03 PM
As part of the collaboration, Polycab will showcase its branding during the matches and the KBFC logo will be incorporated in all product collaterals, in-shop, and outdoor campaigns
e4m Staff Sep 16, 2024 4:58 PM
e4m Blog: In this article, let’s understand the importance of social media marketing in brand building, ways to increase brand awareness and more
The new campaign film aims to educate society about postpartum depression and the importance of supporting new mothers through this phase
e4m Staff Sep 16, 2024 4:08 PM
This is the 19th year of Khumaar and is scheduled for Saturday, 21st September 2024, at 4pm at St, Andrews Auditorium Bandra
e4m Staff Sep 16, 2024 4:06 PM
Prior to this, Gaurav Verma was the Chief Marketing Officer at the online pharmacy startup
Nandita Lakshmanan talks about her entrepreneurship journey, challenges, and other transitions
Ritika Upmanyu Sep 16, 2024 3:06 PM
The campaign spans TV, digital media, print, and outdoor advertising across major cities
e4m Staff Sep 16, 2024 1:59 PM
Prior to this, Joshi was with Shemaroo Entertainment Ltd as Digital Marketing Head
A music video, directed by Farah Khan, has also been released as part of the campaign
e4m Staff Sep 16, 2024 1:54 PM
It spotlights the sensation of ‘Thrill’ which resonates with the modern, adventurous Indian customers
e4m Staff Sep 16, 2024 1:38 PM
The entry is open to advertising agencies, media agencies, digital agencies, event companies, PR agencies, media houses and production houses in the southern states
e4m Staff Sep 16, 2024 1:25 PM
The campaign is conceptualized by Arkade Developers & Good Old Delight
e4m Staff Sep 16, 2024 12:11 PM
Rohit Ohri had a stint of 8 years at FCB Group India; he was elevated to FCB Global Partner to bolster the FCB network
e4m Staff Sep 16, 2024 12:03 PM
The towering reach and superior audience attention of World Television Premieres (WTPs) have delivered immediate outcomes for brands
NATIVE CONTENT Sep 16, 2024 11:09 AM
Deepika Padukone will soon be featured as a playable character within BGMI
e4m Staff Sep 16, 2024 10:49 AM
Munir Lamba was earlier ITC's vice president and head of marketing - chocolates, confectionery & coffee
e4m Staff Sep 16, 2024 10:29 AM
Launches new campaign positioned around the thought ‘Lead Every Role'
e4m Staff Sep 16, 2024 10:00 AM
Bhaker's recent outstanding performances at the Paris 2024 Olympics cement her place as a symbol of precision, resilience and focus, the company said
e4m Staff Sep 16, 2024 9:56 AM
Hard selling won’t cut it. PR professionals can build trust and lasting relationships with journos by reassessing their approach
Kanchan Srivastava Sep 16, 2024 9:23 AM
Guest Column: Shantomoy Ray, Founder & Director of K-Factor Communications, shares insights on how the science of colours can influence ad campaigns
Shantomoy Ray Sep 16, 2024 9:11 AM
Govt is inviting bids for a contract to develop an AI-powered platform for translation, transcription, and localisation of government content
Tasmayee Laha Roy Sep 16, 2024 9:03 AM
Despite competition from OTT and private channels, Doordarshan is far from retiring, reaching millions of viewers with a mix of classic and new content
Tasmayee Laha Roy Sep 16, 2024 9:00 AM
The pubcaster has already acquired additional spectrum and started the process of procuring the necessary equipment to operationalise it. These additional slots should be available in 4 to 6 months
Tasmayee Laha Roy Sep 16, 2024 9:00 AM
Laurinda Pang, CEO of Sinch AB, spoke to e4m on expanding beyond SMS, growing demand for businesses to connect with consumers on digital channels and more
Shantanu David Sep 16, 2024 8:55 AM
While AI algorithms continuously scan competitors' prices to adjust in real-time, it is likely to result in implicit price collusion, caution industry watchers
Shantanu David Sep 16, 2024 8:36 AM