Malayala Manorama’s helloaddress.com chatbot plays broker

Helping the website create this solution is the implementation of big data analytics to analyse large volumes of user requests and results over the last nine years

e4m by exchange4media Staff
Updated: Oct 19, 2018 8:07 AM
helloaddress.com

Malayala Manorama’s real estate listing site, helloaddress.com, has launched a chatbot. The site leverages the power of deep learning and advanced natural language understanding to create a powerful tool in order to offer customised solutions to customers through the chatbot. This chatbot offers instant solutions to customer queries and offers proactive suggestions to simplify real estate search. Each customer is unique and so is his need set, hence the chatbot leverages the power of predictive intelligence to arrive at optimum results.

Speaking to exchange4media, Mariam M Mathew, CEO, Manorama Online, said, “Conversational search is a powerful new option to offer precise search results to our customers. If you are not happy with a set of results or unable to completely define your search, then the chatbot can help you do this. Helloaddress is Kerala's biggest property website and the virtual broker chatbot helps to humanise technology. The initial response has been encouraging and we will keep refining this to offer greater support.”

The helloaddress.com chatbot can intelligently process user requirements and fetch results based on this understanding. What has helped the website create this solution is the implementation of big data analytics to analyse large volumes of user requests and results over the last nine years. Using Machine Learning technology, the Virtual Assistant helps refine search queries. Chatbots can process the text entered by the user and respond to it, after processing an intricate interpretation algorithm that identifies, infers and interprets what the user wants. Appropriate response is then offered based on this intelligent analysis. This makes the Virtual Assistant take the place of a real estate agent, who can now give answers to specific questions and search in a conversation.

Using the chatbot is easy and intuitive. Once you click on the chatbot icon, the bot starts a conversation with you. You can ask any property search question and it will ask you more questions to clarify your query. The bot will then introduce real estate properties with details to understand if it meets with your requirements. If it does, then the bot will fetch you more results based on your interest. If it doesn't, it will probe further to match properties that meet your expectations. The chatbot does all this in the messenger box. This tool is particularly effective if the user prefers to have a human like assistance in the search for property.

With over 95,000 current property details on the website, helloaddress has listings for residential, agricultural and commercial properties in 3900 localities across Kerala.

 

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