Couponing and Cashback will continue to deliver value for e-comm players in 2016?blur=25

Currently 13.5% of the total e-commerce shopping in India happens via coupon sites and other affiliates. At the same time, the Cashback space is just picking up pace, as more and more online shoppers become aware of this. This trend is likely to grow in 2016.

Mehul Jobanputra Jan 2, 2016 7:52 AM