Viewing pattern and the loyalty seems to be shifting too quickly in recent times, says C Shyamsundar. “With 6-7 channels 3 years back Vs 11 channels at present, too many players are fighting for their pie in Kannada News genre. Yet no channel got close to the undisputed no.1”

C Shyamsundar Dec 1, 2015 8:18 AM

In a bid to increase viewership, news channels down South offer content that goes beyond regular news. But how further away can news channels go from news in the race for numbers, asks Asianet News Network's C Shyamsundar

C Shyamsundar Feb 11, 2014 8:28 AM