Date-wise News
Feed the Future Now launched in Mumbai ?blur=25

The Akshaya Patra Foundation along with nine leading corporates and GoI pledge for a Nourished India, Educated India

exchange4media Staff Jun 8, 2017 4:56 PM

Still and Still Media Collective forays into TV production ?blur=25

New vertical Still and Still Out of the Box will produce show titled Gabru for Hindi GEC, Discovery Jeet

exchange4media Staff Jun 8, 2017 4:16 PM

Star Plus reclaims top spot collectively in Hindi GEC @BARC week 22?blur=25

According to BARC data, in week 22 (May 27–June 2), Star Plus returned to lead the Hindi GEC category (collectively)

exchange4media Staff Jun 8, 2017 1:57 PM

CESP Certification validates representativeness of BARC India’s TV Measurement Panel in April 2017?blur=25

Global Media Research Audit Body also certifies BARC India’s Establishment Survey 2016 representativeness

exchange4media Staff Jun 8, 2017 12:34 PM

Post demonetisation, HT's English business revenues dented by 18-21% in Q4 FY17?blur=25

Advertising from across categories stood hurt with the sole exception of government ads

Saif Ahmad Khan Jun 8, 2017 8:37 AM undergoes refresh; unveils new logo?blur=25

The new site promises to deliver fastest news to its readers and personalisation of content

exchange4media Staff Jun 8, 2017 8:33 AM

Guest Column: Musings post a hat-trick at Cannes Lions: Jyoti Bansal, PHD India?blur=25

Jyoti Bansal, ?Managing Director at PHD India, gets up, close and personal about the Indian advertising fraternity’s presence at Cannes

exchange4media Staff Jun 8, 2017 8:26 AM

RNI extends deadline for filing of annual statement; publishers relieved?blur=25

Under the new tax regime, print advertisements are slated to be taxed at 5% with the same rate applying to newsprint

Saif Ahmad Khan Jun 8, 2017 8:17 AM

Dentsu media rebranded to dentsu X?blur=25

dentsu X will combine high quality creative and strategic capabilities with insight experts possessing cultural and behavioural knowledge

exchange4media Staff Jun 8, 2017 8:07 AM

New Criteo tool promises average 20-30% higher publisher revenue?blur=25

Ad tech player Criteo has launched Direct Bidder, a new programmatic buying tool, which it says will cut away the daisy chain and connect publishers directly to advertisers

Abhinna Shreshtha Jun 8, 2017 7:57 AM

How relationship marketing technology is raising the bar?blur=25

Matt McRoberts, VP, Global Business & Channel Development, Appboy, talks about their targeted advertising solutions, how it’s different from Facebook and Google and more

Madhuwanti Saha Jun 8, 2017 7:45 AM