Date-wise News

Prashanth Challapalli bids adieu to iContract as EVP & Digital Head

Prashanth Challapalli bids adieu to iContract as EVP & Digital Head?blur=25

Today is his last working day at the agency

Priyanka Mehra Jan 7, 2017 4:05 PM

#DhoniStepsDown sets Twitter abuzz

#DhoniStepsDown sets Twitter abuzz?blur=25

Over 3,60,000 tweets came in from fans across the globe

exchange4media Staff Jan 7, 2017 1:04 PM

Relaxo announces new, future-ready brand identity

Relaxo announces new, future-ready brand identity?blur=25

The brand introduces a new logo that reflects its aspirations to look young, contemporary, and stylish

exchange4media Staff Jan 7, 2017 10:33 AM

Exide launches its App campaign conceptualised by Rediffusion Y&R

Exide launches its App campaign conceptualised by Rediffusion Y&R?blur=25

Challenge was to position brand correctly, give it a new interpretation while playing on its core strengths

exchange4media Staff Jan 7, 2017 8:36 AM

Madison BMB creates TVC for Vistaprint

Madison BMB creates TVC for Vistaprint?blur=25

The TVC shows how convenient it is for small and medium-sized businesses to print their visiting cards, apparel, stationery and merchandise

exchange4media Staff Jan 7, 2017 8:34 AM

Hakuhodo's Woon Hoh joins ADFEST 2017 as Jury President, Direct Lotus and Promo Lotus

Hakuhodo's Woon Hoh joins ADFEST 2017 as Jury President, Direct Lotus and Promo Lotus?blur=25

His regional experience makes him the perfect candidate for ‘20 Years of Diversity’ theme

exchange4media Staff Jan 7, 2017 8:32 AM

Guest Column: Technology has become the means to provide a differentiated experience: Ritu Madbhavi, FCB Ulka

Guest Column: Technology has become the means to provide a differentiated experience: Ritu Madbhavi, FCB Ulka?blur=25

Ritu Madbhavi, CIO, FCB Ulka says that not only 2017, but the years to come will belong to agencies that don’t just have the best ideas, but also the best technology backbone compounded with the temerity and courage to leverage it to deliver something new and exciting

Ritu Madbhavi Jan 7, 2017 8:31 AM

Guest Column: 2016 was a game changer year for the film exhibition business: Rahul Puri, Mukta Arts

Guest Column: 2016 was a game changer year for the film exhibition business: Rahul Puri, Mukta Arts?blur=25

Rahul Puri, MD, Mukta Arts, on demonetisation, curb on piracy, and big international digital entities Netflix and Amazon Prime Video making the film market more dynamic and fierce than ever before

Rahul Puri Jan 7, 2017 8:28 AM