Date-wise News
Dabur India appoints Starcom MediaVest Group as its Media AOR?blur=25

After an extensive review process, Dabur India has assigned its media duties to Starcom MediaVest Group (SMG) with effect from July 1st, 2015. This is one of the biggest media pitches this year to have concluded

Priyanka Mehra Jun 26, 2015 7:39 PM

BARC ratings: Star Plus and Colors gain most in week 24 ?blur=25

In week 24 (June 13 – 19, 2015) of BARC ratings for top Hindi GECs, Star Plus and Colors gained the most. All other channels saw a marginal increase in ratings during the week

exchange4media Staff Jun 26, 2015 7:28 PM

Cannes 2015: Taproot and BBDO shortlisted for Film Lions?blur=25

Taproot's film for Mumbai Mirror and BBDO's film for Indian Confederation of NGOs shortlisted for Film Lions this year

exchange4media Staff Jun 26, 2015 7:16 PM

TAM ratings: Star Plus gains most in week 25; Zee TV declines?blur=25

In week 25 (June 14 – 20, 2015) of the Hindi GEC Universe, TAM data indicates Star Plus and Colors were the only channels to gain marginally during the week. On the other hand, Zee TV, Sab TV and Sony TV saw minor decline during the week

exchange4media Staff Jun 26, 2015 4:29 PM

AAP ignores SC's decision on rolling out hoardings?blur=25

AAP has rolled out hoardings of Delhi Chief Minister, Arvind Kejriwal, in a recent ad. Last month, SC clearly pointed out there shouldn't be any image of politician in their advertisement

Abid Hasan Jun 26, 2015 1:37 PM

Big Magic unveils new logo; acquires rights to popular game show Family Fortunes?blur=25

Marking the one year after the channel repositioned itself into the comedy genre, Big Magic recently announced its brand refreshment with a new look and channel identity

exchange4media Staff Jun 26, 2015 1:33 PM

Godrej Group assigns PR mandate to Adfactors?blur=25

The responsibilities involve enhancing the Godrej Group’s corporate reputation and PR across its business entities

exchange4media Staff Jun 26, 2015 1:30 PM

MediaCom wins media mandate for Welspun?blur=25

This is MediaCom's 8th win in 2015. Since January 2015, MediaCom has added billings worth $80 million from new wins

exchange4media Staff Jun 26, 2015 1:22 PM

Print is being used more tactically rather than for brand building: Ajay Kakar?blur=25

"What the industry needs is people who are passionate about print advertising," finds Ajay Kakar, CMO of Aditya Birla Group Financial Services, who is also on the jury of exchange4media's INK Awards

exchange4media Staff Jun 26, 2015 10:40 AM

Cannes 2015: India has earned its respect at the festival: Piyush Pandey?blur=25

Ad guru Piyush Pandey, a regular at the Cannes Lions International Festival of Creativity since 1994, talks of making human connections and how the festival has evolved over the last 21 years

Srabana Lahiri Jun 26, 2015 10:07 AM

Cannes 2015: In Pictures: IAA hosts party for Indian adlanders?blur=25

Pradeep Guha, Area Director, IAA Asia Pacific and Srinivasan K Swamy, President, IAA India Chapter hosted an evening of cocktails and canapes for Indian adlanders at the IAA Cabana pavilion

exchange4media Staff Jun 26, 2015 9:03 AM

Yeh Hai Mohabbatein tops ratings chart followed by Saath Nibhana Saathiya in week 25?blur=25

Yeh Hai Mohabbatein tops ratings chart followed by Saath Nibhana Saathiya in week 25 In week 25 (June 14 – 20, 2015) of the Hindi GEC Universe, Yeh Hai Mohabbatein was on top with a narrow margin, followed by Saath Nibhana Saathiya. Yeh Rishta Kya Kehlata Hai came in at No.3 spot, according to TAM data

exchange4media Staff Jun 26, 2015 8:50 AM

Cannes 2015: Radio Grand Prix: I don't know when I have been more pleased and proud: Riya Mukherjee?blur=25

Mukherjee, music and radio consultant, who was on the Radio Jury talks about Grand Prix winner "The Berlin Wall of Sound - The Most Unbearable Radio Spot Ever" made by SoundCloud for its own site, which is an acoustic recreation of the Berlin Wall to commemorate the 25th year of its fall

Riya Mukherjee Jun 26, 2015 8:28 AM

Narendra Modi condemns 'Emergency'; says can't forget this day in history?blur=25

PM Modi tweeted, "25-26th June cannot be forgotten in the history of India. 40 years ago the Nation was placed under Emergency"

Abid Hasan Jun 26, 2015 8:22 AM

Print is being used more tactically rather than for brand building: Ajay Kakar?blur=25

"What the industry needs is people who are passionate about print advertising," finds Ajay Kakar, CMO of Aditya Birla Group Financial Services, who is also on the jury of exchange4media's INK Awards

exchange4media Staff Jun 26, 2015 8:15 AM

Guest Column: Emergency recalled: Angst, slogans and drumbeats: N Madhavan?blur=25

Part-populist, part- authoritarian and 100% politics-driven, the Emergency was a dark chapter as acknowledged widely, says N Madhavan, Senior Associate Editor, HT

N Madhavan Jun 26, 2015 8:12 AM