Date-wise News
Ambassador Nirupama Rao joins Network18 Board

Nirupama Rao has served as Indian Ambassador to the US and as Foreign Secretary of India

exchange4media Staff Mar 26, 2015 6:35 PM

#TwitterMeetsArnab: Arnab Goswami in conversation with Twitter CEO Dick Costolo

On his maiden trip to the country, Costolo joins an exclusive Times NOW event with Arnab Goswami, which is scheduled for broadcast on primetime this weekend

exchange4media Staff Mar 26, 2015 6:08 PM

Suman Srivastava joins FCB Ulka as Chief Strategy Officer

FCB Ulka has also announced an alliance with Marketing Unplugged, a consulting firm started by Srivastava

exchange4media Staff Mar 26, 2015 4:37 PM

Barbeque Nation gives its digital mandate to Isobar

Under the mandate, Isobar will reach out to active and fast growing social communities in India

exchange4media Staff Mar 26, 2015 3:18 PM

Digital Vidya partners with Microsoft India to train its partners on Digital Marketing

During the first phase of this engagement, Digital Vidya trained over 150 Microsoft India partners through a series of in-person and online Digital Marketing training programs

exchange4media Staff Mar 26, 2015 9:58 AM

Carat wins media duties of Garuda Polyflex Foods

The agency won the account in a multi-agency pitch. The account will be handled out of Carat’s Bangalore office

exchange4media Staff Mar 26, 2015 9:48 AM

Marketers eager for fresh IRS data

In the absence of latest readership findings and trends, marketers rely on alternative ways to plan their strategy

Abid Hasan Mar 26, 2015 9:26 AM

FICCI 2015: Are broadcasters innovating enough to stay 'glocally' relevant?

BBC’s Mayleeta Aga, Star’s Gaurav Banerjee, Balaji’s Sameer Nair, Zee’s Pradeep Hejmadi, RBNL’s Tarun Katial and Disney’s Vijay Subramanium on content innovation in television

exchange4media Staff Mar 26, 2015 8:46 AM

FICCI 2015: Building a transformative roadmap for the future of Indian broadcasting industry

BBC’s Jim Egan, Viacom18’s Sudhanshu Vats, Star’s Sanjay Gupta, Discovery’s Rahul Johri, Tata Sky’s Harit Nagpal, SitiCable’s VD Wadhwa, MIB Add Secy JS Mathur and TRAI’s SK Gupta deliberate on the framework, policies and regulation for the broadcast industry at FICCI Frames 2015

Collin Furtado Mar 26, 2015 8:39 AM

FICCI 2015: Can profit sharing work between OTT & cable?

At FICCI Frames 2015, industry stakeholders discuss the changes being brought in content consumption due to the emergence of OTT, the various pros and cons for TV and other mediums as well as what the consumer stands to benefit

exchange4media Staff Mar 26, 2015 8:34 AM

FICCI 2015: There is no room for anymore Star Plus-es or Zees: Harit Nagpal

“There is a lack of new ideas and the flair for creativity. If anyone has found a successful format, 20 others will just blindly dive into it,” said Harit Nagpal, CEO & MD of Tata Sky at FICCI Frames 2015

Sarmistha Neogy Mar 26, 2015 8:28 AM

M&E industry to grow at CAGR of 13.9%: FICCI-KPMG Report

Industry to grow from to grow from Rs 1026 billion in 2014 to reach Rs 1964 billion by 2019

exchange4media Staff Mar 26, 2015 8:22 AM

Punit Goenka, MD & CEO, ZEEL

This is an industry-driven initiative with all the three stakeholders being a part of it and if they remain true to the commitment of getting BARC off the ground, I don’t see too much of an issue that should come up because all three stake-holders have actually put their money where their mouth is. It’s just been a pro-bono experience, so while the challenges of what it will take to implement BARC on the ground remain because of the sheer expanse of the market that will be covered, from an industry perspective it will be a welcome change and I think most people are looking forward to it.

exchange4media Staff Mar 26, 2015 12:00 AM