Date-wise News
exchange4media NEONS Awards 2015: Vodafone, DDB Mudra, and Milestone Brandcom lead shortlist

The 5th edition of exchange4media’s NEONS Awards sees 113 shortlisted entries. Among agencies, there is a close race in terms of number of nominations between DDB Mudra (20), Milestone Brandcom (19) and Kinetic Worldwide (18)

exchange4media Staff Mar 24, 2015 7:17 PM

Zee Entertainment launches Zee Hiburan in Indonesia

Zee Hiburan will be a GEC localised for the Indonesian audience

exchange4media Staff Mar 24, 2015 3:00 PM

CouponDunia.in and Raftaar.in launch Hindi coupons

The initiative has been launched on Raftaar.in, a Hindi content website to targtet the vast Hindi-speaking audience in the country

exchange4media Staff Mar 24, 2015 2:43 PM

Times Internet and Uber enter into strategic partnership

Times Internet, the digital arm of the Times of India Group and Uber have entered into a strategic partnership to support Uber's expansion in India.

exchange4media Staff Mar 24, 2015 1:52 PM

Disruption: Making opportunities in the New Era: Sudhanshu Vats

In his keynote speech at CASBAA India Forum 2015, Vats, Group CEO, Viacom18, talks about disruption-led opportunities, the sunrise sector that M&E continues to remain and the key trends that are likely to impact the sector in the next 10 years

exchange4media Staff Mar 24, 2015 9:21 AM

Kasthuri TV unveils new logo

The channel’s new logo was aired as a part of its ‘New Shows, New Look, New Positioning’ strategy

exchange4media Staff Mar 24, 2015 9:04 AM

E-commerce ad spend windfall for IPL 8?

From Amazon, Snapdeal, CarDekho.com to Paytm, many e-commerce players are looking to associate with IPL 8

Collin Furtado Mar 24, 2015 8:59 AM

Star India slated to launch two new English movie channels in April

Star India is said to be launching two new channels in the English movie genre. While one channel will be named Star Movies Select HD, the name of the other remains unknown

Collin Furtado Mar 24, 2015 8:41 AM

Multi-channel communication is the future of e-mail marketing: Kalpit Jain

Kalpit Jain, COO of Netcore, shares his thoughts on the relevance of e-mail marketing and how it could evolve in the days to come

Abhinna Shreshtha Mar 24, 2015 8:36 AM

Leading brands join the #MaukaMauka bandwagon on Twitter

#MaukaMauka receives 28 million views online and continues to trend strongly as World Cup reaches its last stages. Brands on Twitter use the hashtag to spread excitement over the World Cup and their own messaging

exchange4media Staff Mar 24, 2015 8:16 AM