Date-wise News
Sony VAIO leads the consumer notebook segment?blur=25

Sony Vaio emerges as No.1 player in consumer notebook segment with 20% market share

exchange4media Staff Feb 28, 2012 4:37 PM

Ranjan Kapur to assume role of Chairman Bates India?blur=25

Bates India has named Ranjan Kapur as its Chairman. This will be in addition to his current role as Country Head, WPP India

exchange4media Staff Feb 28, 2012 3:23 PM

Vizeum India ties in Anand Kumar; inducted for new engagement plan?blur=25

Vizeum India gets ready to talk ‘with’ consumers and appoints Anand Kumar as Associate General Manager – Engagement Planning

exchange4media Staff Feb 28, 2012 1:11 PM

Axis Bank rolls out Zindagi non-stop in new TVC?blur=25

Having established its credentials as a customer centric bank, the new campaign aims to highlight Axis Bank as a preferred partner in progress

exchange4media Staff Feb 28, 2012 12:02 PM

AdoTube arrives in India?blur=25

AdoTube, the in-stream video advertising technology company owned by exponential, has marked its debut in India by setting up base in India

exchange4media Staff Feb 28, 2012 11:30 AM

Pulp Strategy bags Barista Lavazza?blur=25

Pulp Strategy won the business on the back of a multi-agency pitch held in Delhi. The agency has already commenced work on this account

Shree Lahiri and Priyanka Nair Feb 28, 2012 9:38 AM

JCDecaux creates impact for OM Logistics?blur=25

The idea behind the campaign is to give Om Group higher visibility, appeal & to increase brand awareness using the outdoor medium

exchange4media Staff Feb 28, 2012 9:29 AM

Zee to dance its way into Guinness Records?blur=25

Zee TV’s ‘Dance India Dance’ is looking at the Guinness Records platform to create buzz around the latest season. March 1 is the date to watch out for

exchange4media Staff Feb 28, 2012 9:24 AM

Flipkart takes Flyte with digital music store?blur=25

Flipkart.com has forayed into the emerging digital content market with the launch of Flyte, its digital music store

exchange4media Staff Feb 28, 2012 8:58 AM

Sprite thinks fresh with ‘Rasta Clear Hai’?blur=25

Conceptualised by O&M, Sprite’s new integrated communications campaign breaks today and celebrates the ingenuity of today’s youth to overcome obstacles

exchange4media Staff Feb 28, 2012 8:50 AM

Letting words do the talking?blur=25

Bodhisatwa Dasgupta, Copy Controller, O&M, has embarked on a mission to revive the near lost art of ‘copywriting’ with Put Headline Here initiative

Shanta Saikia Feb 28, 2012 8:16 AM

Flashed Yesterday: New Creative Director at Dentsu India Group?blur=25

Shouvik Sarkar has been appointed Executive Creative Director, Dentsu Marcom. He will lead creative at the agency’s Mumbai operations

exchange4media Staff Feb 28, 2012 7:56 AM

Flashed Yesterday: Mogae ropes in Atishi Pradhan as Chief Strategist?blur=25

Atishi Pradhan had recently quit as SVP & Exec Planning Director of Contract. Mogae had recently roped in Pavan Chandra, Tushar Dhingra in its top team

exchange4media Staff Feb 28, 2012 7:55 AM

Percept OOH creates on-ground buzz for Indigo eCS?blur=25

Percept Out-of-Home has carried out a unique on-ground activity to create awareness about the fuel efficiency offered by the Tata Indigo eCS

exchange4media Staff Feb 28, 2012 7:53 AM

Big FM turns to humour to tap Hindi belt?blur=25

Big FM’s new humour-based show ‘Hansi ke Rang Surendra Sharma ke Sang’ goes on air on March 5 across its 25 stations in Hindi speaking markets

exchange4media Staff Feb 28, 2012 7:52 AM

TV Today boosts new plans with three top recruitments?blur=25

Rahul Kumar Shaw, Vikram Das and Devleena Majumder join TV Today’s senior management team

exchange4media Staff Feb 28, 2012 7:04 AM

CCI scores landmark win for film producers & distributors?blur=25

The Competition Commission of India has down Draconian and antiquated laws of trade associations in the context of theatrical rights

exchange4media Staff Feb 28, 2012 5:56 AM