YAAP Digital ropes in Manoj Pandey as Creative Director

Pandey has earlier worked with agencies like Ogilvy & Mather, Weiden+Kennedy, SapientNitro, and brands like Nike, Unilever and Coke

e4m by exchange4media Staff
Updated: Jun 3, 2020 11:57 AM
Manoj Pandey

YAAP Digital, an independent digital and content agency, has appointed Manoj Pandey as Creative Director.

On the appointment, Manan Kapur, Partner at YAAP, said: “We are excited to have Manoj on board as his experience combines the power of digital and content to provide our clients with an integrated approach to help them thrive in a world offering so many touch points to consumers. His enthusiasm and content-first marketing approach resonates with YAAP’s philosophy, our teams and clients across locations.”

Pandey has earlier worked with agencies like Ogilvy & Mather, Weiden+Kennedy, SapientNitro, and across brands like Nike, Incredible India, Unilever, and Coke. His works have appeared in The Guardian, BBC, World Literature Today, Design Indaba, Cannes Lions, among others.

On joining YAAP, Pandey said: “Most businesses are going through a big shift and YAAP as an agency is prepared for this change. It was only wise for me to head this way. I am super excited about this and looking forward to rising above all that we, as humanity, are going through and doing some great work.”

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