Leo Burnett appoints Mayuresh Dubhashi and Sonal Chhajerh as Executive Creative Directors
The agency also appointed five new Associate Executive Creative Directors - Archit Gadiyar (Mumbai), Vikrant Yadav (Mumbai), Pradeep Kumar (Mumbai), Ashish Sharma (Bangalore) and Sudhir Das (Delhi).
Leo Burnett India has strengthened its creative team by bringing on board Mayuresh Dubhashi and Sonal Chhajerh as Executive Creative Directors. They will be based out of Mumbai.
In addition to this, the agency has also announced the appointment of five new Associate Executive Creative Directors - Archit Gadiyar (Mumbai), Vikrant Yadav (Mumbai), Pradeep Kumar (Mumbai), Ashish Sharma (Bangalore) and Sudhir Das (Delhi).
Dubhashi’s last stint was with Grey Worldwide where he was ECD whereas Chhajerh was working with Publicis Singapore prior to Leo Burnett.
Apart from Grey Worldwide, Dubhashi has also previously worked with Taproot India as Creative Director, JWT and LOWE. Some of the most brands he has worked with in the past include Airtel, Mountain Dew, Mumbai Mirror, Maharashtra Times to name a few.
Chhajerh comes in with a global background having worked in Singapore, Hong Kong, South Africa and has worked on brands like Dove, South African Tourism, HP, Vicks, Oral B and more. At Leo Burnett she is part of the team working on P&G Whisper and was instrumental in creating the recent MTV Vote Because You Can campaign.
Speaking on his appointment, Dubhashi, said “I am very excited to start working with a bunch of people who know what great advertising is, and what it should be in the years to come. Really glad to be part of the new wave of creativity.”
Chhajerh added, “Leo Burnett India has always had a strong creative culture. But what really excites me is the agency’s focus on combining technology and innovation with storytelling.”
Speaking about the appointments, Rajdeepak Das, Managing Director India and Chief Creative Officer Leo Burnett South Asia, said “Both Mayuresh and Sonal bring with them not only diverse experience but also a great creative vision which is new age and in line with the Leo Burnett’s Wave 3 philosophy. I am confident that they will help us create world class creative work which will be impactful for businesses. The new team of the AECD’s are young, home-grown talents and since the past few years have contributed in producing some of the best works of the agency.”
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