Spends on Air-Conditioner Advertising on Print show a dip since 2000, exhibiting a Seasonal trend: An AdEx India Analysis
Last week, we had seen the trend of the Refrigerators category on Print Advertising. The most important thing, which came out from that was that Refrigerators was a falling category on Print. With the summer in full swing, we decided to do an in-depth analysis on another similar category from the Durables family-Air Conditioners.
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Published: May 24, 2004 7:46 AM | 1 min read
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Last week, we had seen the trend of the Refrigerators category on Print Advertising. The most important thing, which came out from that was that Refrigerators was a falling category on Print. With the summer in full swing, we decided to do an in-depth analysis on another similar category from the Durables family-Air Conditioners.
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