DS Group picks Brand Catapult for Läderach India

Brand Catapult has been awarded social media & performance marketing mandates

by e4m Staff
Published: Oct 14, 2024 2:04 PM | 2 min read

The Dharampal Satyapal Group (DS Group) has awarded the social media and performance marketing mandate for Swiss Chocolate brand, Läderach to Brand Catapult.

This follows an extensive multi-agency pitch.

Brand Catapult known for its proficiency in digital marketing, influencer partnerships, and creative content development will further Läderach's ambitious Indian expansion.

The agency's innovative strategies and in-depth comprehension of the digital realm made it an ideal partner for Läderach's goals.

Announcing the appointment, Sanskriti Gupta, Läderach India, said, "Läderach India is thrilled to award its social media and performance marketing mandate to Brand Catapult. DS Group's partnership with Läderach highlights the dedication of delivering exceptional experiences to Indian consumers with focus on quality which was understood well by the Brand Catapult team. We are confident that their ability to craft engaging and impactful content will help us connect with a broader audience and share our passion for high-quality chocolates."

Brand Catapult’s Founder, Dhruv Goel, expressed enthusiasm about the new mandate: "We are honored to be awarded the social media and performance marketing mandate for Läderach India after a competitive multi-agency pitch. Läderach is a brand that epitomizes luxury and quality, and our team is dedicated to developing a robust social media presence and performance-driven campaigns that reflect Läderach’s heritage and commitment to excellence."