DeOleo assigns media mandate to Vizeum

DeOleo, makers of Figaro and other brands, has roped in Vizeum India to handle its media mandate

by exchange4media Staff
Published - Sep 14, 2012 7:19 PM Updated: Sep 14, 2012 7:19 PM
DeOleo assigns media mandate to Vizeum

DeOelo, global Food Company headquartered at Spain, has appointed Vizeum India as its media agency of record. The company has presence across sectors including editable oils with Carbonell, the strongest selling olive oil brand in the world and table olives, with the same brand name.

Vizeum is tasked to ensure relevant consumers are exposed to the communication in an impactful manner.

Jeroen Floris, Marketing Director – Emerging Consumer Markets, DeOleo said “We have a relationship with Vizeum in some of the world markets. Vizeum India has its own established credentials as well for us to entrust them with our marketing resources. We look forward to working with Vizeum to take our existing brands to greater heights as well as launch newer ones as appropriate.”

S Yesudas, Managing Director – Indian Subcontinent, Vizeum added, “We are delighted with the news of DeOleo expanding the relationship horizons with Vizeum. I take this opportunity to welcome DeOleo into the Vizeum family.”

This business will be handled from Vizeum’s Mumbai Office.

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