value-added-services
What MVAS growth holds in store for marketers??blur=25

With 15% growth in Mobile Value Added Services, marketers have the opportunity of effectively integrating content and delivering it at the right place, at the right time

Saloni Surti Aug 21, 2013 8:04 AM

Guest Article: 3G subscriptions to cross 200 mn in India in 5 yrs?blur=25

An Evalueserve whitepaper estimates 3G subscriptions in India will witness a CAGR of 30 per cent over the next five years

exchange4media Staff Feb 13, 2012 7:39 AM

Shemaroo acquires mobile rights for India TV's 'Bigg Toss'?blur=25

Shemaroo will handle the mobile rights of India TV’s reality show ‘Bigg Toss’ and also provide several VAS options for consumers on all 2G networks, 3G solely for Tata DoCoMo.

exchange4media Staff Mar 4, 2011 7:47 AM

Mobile advertisers – innovate or disappear?blur=25

Affle CEO Anuj Khanna on the tie-up with Japanese mobile ad company D2 Communications and the growing opportunities in mobile advertising.

exchange4media Staff Feb 4, 2011 7:20 AM

Songs, Sports and Statistics – a look at Airtel in 2010?blur=25

Airtel has released its year-end data which shows how its network has been used for music, video and images, along with other relevant data like the total SMS traffic. In all, 225 million songs and 25 million images were downloaded in one year.

exchange4media Staff Dec 23, 2010 7:42 AM

Reliance announces 3G rollout for four cities, wants a wire-free India?blur=25

Reliance Communications has announced the rollout of its 3G service in four cities by March 2011, while the other circles will catch up over the course of next year. This is part of a bigger project by Reliance – Vision 2015 – which is aimed at connecting India wirelessly by 2015.

exchange4media Staff Dec 15, 2010 7:28 AM