sponsorship-spends

WPL 2026 sponsorship spends may hit Rs 130 cr: No longer a ‘test’ match for brands?

women cricketers?blur=25

A wide spectrum of brands has lined up behind the WPL this season, cutting across FMCG, automotive, consumer durables, BFSI, technology, lifestyle and home-improvement categories

Kanchan Srivastava Jan 12, 2026 8:51 AM