marci-el-deiry

Philips bets on India’s mother & baby market; channels 60% of marketing budget to creators

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Philips’ Marci El-Deiry, VP Global BU Leader, Mother & Child Care, & Vidyut Kaul-Head of Personal Health for the Growth Region, explore how the brand is navigating India’s evolving parenting landscape

Chehneet Kaur Apr 9, 2026 9:33 AM