influencer
Barri Rafferty?blur=25

On her first trip to India, Rafferty, CEO of Ketchum, shared insights on PR strategies for digital vernacular platforms in India and plans for the Indian market

Noel Dsouza Oct 1, 2019 8:34 AM

Sanjay Gupta?blur=25

In a career spanning 20 years, Gupta, Country Manager, Star & Disney India, has spearheaded innovations in branded entertainment & expanded TV content to digital through Hotstar

exchange4media Staff Sep 24, 2019 8:30 PM

Chtrbox?blur=25

Funbox offers brands a smart solution to getting their products in front of relevant influencers, build & strengthen meaningful relationships and getting authentic reviews and earned media

exchange4media Staff Sep 11, 2019 6:33 PM

oppo smartphones?blur=25

The campaign leverages the power of influencers and the 'Challenge Yourself' contest has been introduced on Instagram to crowdsource meaningful consumer engagement

exchange4media Staff Sep 3, 2019 2:54 PM

influencer?blur=25

The figures represent about 15 percent of what the report predicts will be an $8.5 billion market this year in spending on global influencer marketing

exchange4media Staff Jul 26, 2019 8:53 AM

Instagram?blur=25

As Instagram tests a new feature to hide the number of 'likes' a user’s post has received, we ask experts what is the likely outcome for influencer-brand association

Shikha Paliwal Jul 25, 2019 7:38 AM

Brand Advocates?blur=25

Brand leaders share insights on how to create an impactful consumer connect through brand advocates

Noel Dsouza Jul 15, 2019 8:49 AM

socialMedia?blur=25

UK’s independent industry self-regulation group Advertising Standards Authority recently said anyone with 30,000 followers should be considered a celebrity on social media

Shreshtha Verma Jul 10, 2019 8:56 AM

Modi?blur=25

New entrants in this year’s list included MS Dhoni, Ranveer Singh, Kareena Kapoor Khan, Tiger Shroff, and Priyanka Chopra Jonas

exchange4media Staff Jul 9, 2019 2:15 PM

Bhuvan Bam United Colors of Benetton?blur=25

An event at Select Citywalk in Delhi marked the reveal of Rolling Stone India’s July 2019 issue, featuring Bhuvan Bam on the cover sporting Benetton's Spring Summer 2019 collection

exchange4media Staff Jul 6, 2019 4:00 PM

Brands?blur=25

We spoke to experts on the emergence of influencers in the endorsement world and how celebrities now being part of an ad's script adds to credibility

Dolly Mahayan Jul 2, 2019 8:49 AM

Suhail?blur=25

Suhail Sameer, CEO, RP-Sanjiv Goenka Group, on how e-commerce is often confused with digital, the 5 phases of digital evolution and more

exchange4media Staff Jun 29, 2019 9:14 AM

Tamara?blur=25

One of the top global influencers & CEO of Thulium, Tamara McCLeary, spoke about crafting legacy through a powerful personal brand

exchange4media Staff Jun 29, 2019 8:52 AM

Techmanch 2019 Influencer Marketing?blur=25

At TechManch 2019 digital marketing conference, influencers will engage in a panel discussion on 'The State of Influencer Marketing and the Way Ahead'

exchange4media Staff Jun 19, 2019 3:18 PM

Influencer Marketing?blur=25

Experts to decode the dos and don’ts of Influencer Marketing at the event

exchange4media Staff Jun 10, 2019 5:59 PM

Leenet Nair?blur=25

Guest Column: Leenet Nair, Digital Strategist with Vibrant Advertising examines if we are getting too euphoric about Influencer Marketing

Leenet Nair Jun 10, 2019 8:56 AM

Godrej?blur=25

The ‘Har Ghar Surakshit’ campaign features influencers sharing their perspective on home safety

exchange4media Staff Jun 8, 2019 8:27 AM

Buzzoka?blur=25

The move will enable the essence of real word of mouth marketing in the ecosystem through ordinary digital citizens

exchange4media Staff May 29, 2019 1:34 PM

Gupta?blur=25

Gupta, Director, Kent Ro Systems Ltd talks about venturing into automotive security systems, the marketing strategy and more

Shweta Raaj Singh May 27, 2019 7:26 PM

Kalyan Mothers Day?blur=25

Brand ambassadors Katrina Kaif, Shweta Bachchan Nanda and Prabhu Ganesan took to Instagram to mark their participation

exchange4media Staff May 13, 2019 3:37 PM