Bigg Boss 9 to give Colors a ratings edge ??blur=25

Colors has announced the launch Bigg Boss season 9. The reality show which is one of the highest viewed shows for the channel, and even on television, comes on screens at a time when Colors is in pole position. exchange4media speaks to media planners on whether Bigg Boss could cement Colors’ place at the No.1 spot

exchange4media Staff Sep 30, 2015 9:02 AM

Oppo assigns Rs 25 crore for promotions; ties up with Bigg Boss season 9?blur=25

"We are focusing on entertainment properties in India and trying to apply the same model of branding and promotion in India as we do around the globe," says Will Yang, Branding Director of Oppo

Abid Hasan Sep 8, 2015 7:56 AM

Salman Khan returns as host of Bigg Boss season 9?blur=25

Snapdeal will be presenting sponsor while Oppo mobile will be powered by sponsor of the show

exchange4media Staff Sep 5, 2015 5:01 PM

How does Salman verdict affect broadcaster deals??blur=25

Star Network has signed a five year Rs.450-500 crore deal with Khan since 2013 for the satellite rights of all his films. Khan is synonymous with Colors' hit reality show Bigg Boss, which he has taken to new heights

exchange4media Staff May 8, 2015 8:59 AM

Bigg Boss Halla Bol ratings increase despite Salman Khan's exit?blur=25

It is too early to attribute the ratings success to Farah Khan as a host; in fact it is spicier content that is keeping viewers hooked

Collin Furtado Jan 16, 2015 9:21 AM

Mahakumbh and Taarak Mehta push Life OK and SAB TV to the fore?blur=25

We review ratings of shows that performed well and not-so-well for Hindi GECs in week 52

Collin Furtado Jan 5, 2015 8:07 AM

Colors to launch Bigg Boss Halla Bol?blur=25

Colors has roped in Snapdeal as the presenting sponsor. Farah Khan will host the show

exchange4media Staff Dec 30, 2014 11:42 AM

Bigg Boss season 8 with aviation theme to take off on Colors?blur=25

Snapdeal has come on board as presenting sponsor. Other sponsors include Oppo Mobiles, Maruti Suzuki, Garnier Men, TVS Motors and

exchange4media Staff Sep 8, 2014 8:54 AM

Endemol India appoints Ashok Vidyasagar as Senior Vice President?blur=25

Vidyasagar will lead South India operations of Endemol. Prior to joining Endemol, Vidyasagar was instrumental in setting up Big Synergy Media, South Operations as Business Director, South. Vidyasagar will report into Abhishek Rege, COO, Television, Endemol India

exchange4media Staff Aug 5, 2014 7:55 AM

Suvarna TV gears up to air Kannada version of 'Bigg Boss - Season 2' from June 29?blur=25

Actor Sudeep will host 'Bigg Boss - Season 2', which will have 14 celebrities from cinema, TV & other fields. The reality show, produced by Endemol Productions, will see the winner walk away with a cash prize of Rs 50 lakh

exchange4media Staff Jun 24, 2014 12:54 PM

Evolve or perish - The new law of TV land?blur=25

Content originality, connect with viewers, specialisation & ease of access are four pillars that TV players need to build their business on to stay abreast with changing times

Abhinav Trivedi Oct 28, 2013 8:17 AM

Flashed Earlier: Bigg Boss franchise to be spawned across movies & regional media?blur=25

The reality show will now be adapted in Kannada on ETV Kannada. Telugu, Malayalam, Marathi & Bengali versions also in the pipeline

exchange4media Staff Feb 28, 2013 9:21 PM

My fav TV character: Rajev Paul of Bigg Boss 6?blur=25

PM Balakrishna of Allied Media says Paul’s vulnerability makes him come across as a real person on the show

Synjini Nandi Jan 2, 2013 7:45 PM

Endemol adds new dimension to ‘Bigg Boss’ franchise?blur=25

Endemol India & Select Media Holdings will jointly produce a horror comedy movie based on the experiences of the people in the ‘Bigg Boss’ house

exchange4media Staff Nov 28, 2012 6:48 PM

Bigg Boss leads the social media race, KBC follows?blur=25

Acc to MindShift Metrics, Bigg Boss garnered 29,068 mentions in online conversations in its first week, with KBC following with 14975 mentions

Saloni Surti Nov 6, 2012 8:42 PM

Bigg Boss leads the social media race, KBC follows?blur=25

Acc to MindShift Metrics, Bigg Boss garnered 29,068 mentions in online conversations in its first week, with KBC following with 14975 mentions

Saloni Surti Nov 6, 2012 1:40 AM

SOTY targets viewers with contest-based mktg?blur=25

Stressing on ‘competition’, which is a significant part of the movie, Student of the year has tied up with Tata Nano, Aircel & FedEx to launch varied contests

Synjini Nandi Oct 18, 2012 9:03 PM

Reporter’s Diary: 2011 Shock Therapy: <i>Zor ka Jhatka hai Zorro se laga!</i>?blur=25

This has been a year of &lsquo;shocks&rsquo;. Anything that startles you, shocks you out of your wits, has been in the news for days at end. Is this what will make or break 2011? Things out of the ordinary, amplified, viewed through a kaleidoscope and presented perfectly gift wrapped on your table, wonders Jhinuk Sen.

Jhinuk Sen Jan 1, 2011 7:28 AM

The New KBC: Ending a decent innings?blur=25

The New KBC, as Sony Entertainment Television officials like to call it, had begun with a bang despite the skepticism around the show given the previous two seasons. As the show ends, the industry is divided over the latest season&rsquo;s performance &ndash; while one view is that the finale episode could have rated better, the other view is that this has been one of the better seasons, where all episodes held on to the ratings till the very end, and the show allowed Sony to beat Zee on enough occasions to be at the No. 3 spot.

Fatema Rajkotwala Dec 16, 2010 7:19 AM

Noorings: From ‘Sach ka Saamna’ to ‘Bigg Boss’ - the different standards of MIB’s <i>insaaf</i>?blur=25

The television industry had an action-filled week. First, the I&amp;B Ministry directed Colors and Imagine to change the timings of &lsquo;Bigg Boss&rsquo; and &lsquo;Rakhi ka Insaaf&rsquo; to a later slot. Then, Colors challenged the Ministry&rsquo;s directive in court and got a stay on the order. While these developments raise quite a few questions, one cannot help but compare a similar scenario, including Star Plus&rsquo; &lsquo;Sach ka Saamna&rsquo; last year, and wonder why the Ministry issues different directives for the so-called &lsquo;adult&rsquo; content.

Noor Fathima Warsia Nov 22, 2010 7:33 AM