Recap: The Week That Was

We bring you a roundup of the news that made headlines this past week

e4m by exchange4media Staff
Updated: Dec 28, 2019 9:03 AM

This festive week had an abundance of developments that only added to the cheer and the excitement.

Among the big news of the week were Uday Shankar being appointed Senior Vice President of FICCI. While Sanjiv Mehta, HUL Chairman and MD, was named Vice President, Sangita Reddy, MD – Apollo Hospitals Group, was elected as President of FICCI.

In big mandate news, Publicis Media bagged Hero MotoCorp media mandate. Publicis Media has created a platform – Team Hero MotoCorp – that will be in charge of the account.

Meanwhile, Starcom appointed Anil Shankar as Vice President, Digital Media Solutions.

Performics India also won digital duties of GoAir. The mandate was won in a multi-agency pitch.

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