UltraTech Cement bags 8 metals at IMA 2025
The brand took home 4 golds, 2 silver and 2 bronze metals in various categories
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Published: Feb 11, 2026 9:56 PM | 1 min read
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At the 12th edition of Indian Marketing Awards (IMA) held on February 11 in Mumbai, UltraTech Cement showcased a strong performance, securing a total of eight metals across categories. The brand’s medal tally included four gold, two silver and two bronze metals, highlighting the impact and effectiveness of its marketing initiatives.
At the spectacular awards night, IMA recognised the best works under 4 main categories, which were further divided into 38 sub-categories. The wins reflect UltraTech Cement’s growing emphasis on strategic brand-building and consumer engagement in a competitive market environment. Beyond the medal count, UltraTech Cement’s wins at IMA 2025 showcase the company’s ability to blend creativity with business-driven marketing objectives.
Across categories, UltraTech Cement’s award-winning campaigns stood out for their clarity of messaging, innovative execution and relevance to evolving consumer and industry narratives.
This year, the IMA 2025 jury was chaired by Sanjiv Puri, Chairman & Managing Director, ITC Limited, while the Co-jury Chair was Dr Annurag Batra, Chairman & Editor in Chief, BW Businessworld & exchange4media. The other jury members included industry leaders and experts from the advertising, marketing and media world.
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