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Published: Nov 4, 2025 1:45 PM | 2 min read
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- Mobavenue has appointed Ben John to its Advisory Board, where he will provide strategic guidance to enhance industry partnerships and advance AI capabilities as the company expands globally.
- Ben John brings over 20 years of experience in AI and advertising technology, currently leading the AI Copilot data platform at Microsoft and previously serving as CTO at AppNexus.
- He holds a PhD in Computer Science with a focus on machine learning and big data, and has founded a non-profit organization aimed at leveraging technology for social good.
- Mobavenue's leadership views Ben's appointment as a significant endorsement of their vision and potential, anticipating that his expertise will accelerate innovation and support international growth.
Mobavenue, an AI-driven AdTech and consumer growth firm, has added Ben John to its Advisory Board.
In this role, Ben will act as a strategic advisor, helping the company strengthen industry partnerships, advance its AI and deep-tech capabilities, and guide go-to-market strategies as it expands globally.
With more than 20 years of experience, Ben is known for building large-scale technology platforms in the AI and advertising space. At Microsoft, he leads the AI Copilot data platform, focusing on creating personalised AI solutions for both consumers and businesses. Earlier, he served as CTO at AppNexus, where he played a key role in its merger with AT&T, and later co-founded Xandr. He was also involved in Xandr’s sale to Microsoft and helped integrate its capabilities with Microsoft Ads, along with contributing to the Microsoft–Netflix advertising partnership.
Ben holds a PhD in Computer Science, specialising in machine learning and big data. Outside of his corporate work, he founded the Invest to Impact Network Foundation, a non-profit focused on using technology for social good.
Speaking about his new role, Ben said he was impressed by Mobavenue’s clear vision and fast execution. He added that the company’s focus on solving real-world problems through AI and data aligns closely with his own beliefs, and he looks forward to supporting its growth journey.
The company said that Ben’s appointment reflects its ambition to build strong AI-powered solutions from India for global markets, helping businesses, media agencies, and publishers achieve measurable results.
Welcoming him on board, Ishank Joshi, Managing Director and CEO of Mobavenue, said that having a global leader like Ben is a strong endorsement of the company’s vision and potential. He added that Ben’s experience will help accelerate innovation, build global partnerships, and support the company’s international expansion plans.
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