Krista Lee Berger joins Estée Lauder as SVP, Global Marketing for Clinique
She will report to Michelle Freyre, Global President, Dermatological Brands
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Published: Oct 23, 2026 12:41 PM | 2 min read
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- Krista Lee Berger has been appointed Senior Vice President, Global Marketing for Clinique at Estée Lauder Companies Inc.
- In her new role, she will develop global marketing strategies and enhance Clinique's relevance among younger consumers through innovative communications.
- Berger previously served as Senior Vice President and Global Head of Barbie & Dolls at Mattel, where she significantly impacted brand strategy and product innovation.
- She will report to Michelle Freyre, Global President of Dermatological Brands, and collaborate with Clinique's regional partners to drive future growth.
The Estée Lauder Companies Inc. has announced that Krista Lee Berger has joined the company as Senior Vice President, Global Marketing, Clinique.
In this role, Krista will lead Clinique’s new global marketing strategies while accelerating breakthrough innovation and putting the brand in culture through modernized communications that strengthen Clinique’s relevance with a new generation of consumers around the world.
She will report to Michelle Freyre, Global President, Dermatological Brands.
“Krista is an inspiring leader who is globally recognized for transforming iconic brands into culturally relevant businesses, bringing decades of marketing experience, strong commercial acumen, creative energy and a deep respect for brand equity,” said Michelle Freyre. “I am excited to welcome Krista to The Estée Lauder Companies and look forward to working with her and the Clinique team to build on the brand’s strong heritage and unlock its future growth.”
Krista was most recently Senior Vice President and Global Head of Barbie & Dolls at Mattel, where she led brand strategy, product innovation, licensing, partnerships, retail and entertainment, aligning teams across more than 100 markets behind a unified brand and commercial strategy. At Mattel, Krista played a pivotal role in shaping the global brand strategy for Barbie The Movie, helping drive the buzz and cultural relevance that made it a global cultural phenomenon.
She will work closely with Clinique Regional and Affiliate partners around the world to shape its next chapter of growth.
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