NDTV revamps branded content unit as NDTV Brand Studio
NDTV Brand Studio will deliver a comprehensive suite of customised content solutions for brands
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Published: Nov 27, 2024 1:58 PM | 1 min read
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NDTV has rebranded and revamped its branded content unit as NDTV Brand Studio.
NDTV Brand Studio will deliver a comprehensive suite of customised content solutions for brands across various sectors, covering every aspect of the value chain – from content ideation and production to amplification. The studio's approach is to deliver very focused IPs with complete content solution specially designed to address or solve for a particular market need.
“As brands navigate an increasingly dynamic, digital-first world, they need partners who can help craft narratives that reach and engage audiences in a meaningful, differentiated way," said Gaurav Dewani, Revenue Head of NDTV Brand Studio. “With NDTV Brand Studio, we’re thrilled to provide a creative hub where brands can create decisive messaging through NDTV’s journalistic excellence and deliver impactful branded content experiences”.
The studio is powered by a team of branded content specialists and seasoned journalists with deep roots in NDTV’s legacy of social campaign and high-impact initiatives.
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