TOI rubbishes HT's theory of 'missing copies'
"Claims are baseless," says BCCL's Rahul Kansal to HT's allegation of mysterious people removing copies of the newspaper from distribution centres
In politics or in print, the battle for Delhi is unlikely to end decisively any time soon. A day after Hindustan Times published a report about its 'missing copies' and hinted at The Times of India's attempts at sabotage, the rival organisation has rubbished the claims.
Commenting on the HT report (http://www.exchange4media.com/57483_ht-alleges-foul-play-over-missing-copies.html) that came in the thick of claims and counter claims over circulation numbers quoted by both newspapers, Arunabh Das Sharma, Executive Director and President, BCCL said, “It is a silly attempt at diverting attention.”
Rahul Kansal, Executive President, Brands function, BCCL, raised questions over the veracity of HT's argument: “We are talking about numbers in the market and their claims are baseless. There is a process that a newspaper works through from printing to circulation. They have their man power so how can somebody take away the copies?” said Kansal, referring to HT's allegation that 'mysterious' people were picking up copies from the distribution centres and whisking them away, so that HT readers did not receive their 'favourite newspaper.' Kansal calls this “thoughtless argument.”
From the looks of it, neither parties are willing to turn the page yet.
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