arunabh-das-sharma
BCCL's Arunabh Das Sharma launches Sagacito

Ravi Dhariwal formerly CEO Publishing at BCCL dons the role of Chairman at Sagacito, while Das Sharma is CEO & Managing Director

Priyanka Mehra Jul 20, 2016 6:02 PM

Arunabh Das Sharma quits as President BCCL

Sharma has confirmed the news of his exit to exchange4media, he had joined BCCL in April 2011 as Executive President and Advisor Strategic Initiatives

Priyanka Mehra Jun 11, 2016 6:46 PM

Help us maximise effectiveness of govt ad spends: Piyush Goyal

Piyush Goyal, Minister of State with Independent Charge for Power, Coal and New & Renewable Energy, calls upon media & advertising industry to come up with holistic project plan to maximise effectiveness of government ad spends at PMMAO 2015

exchange4media Staff Feb 23, 2015 9:17 AM

Industry leaders on political communication and the role of professional advertising

Madison's Sam Balsara, Piyush Goyal, Minister of State with Independent Charge for Power, Coal and New & Renewable Energy, DB Group's Girish Aggarwal, Colors’ Raj Nayak, Star’s Sanjay Gupta and Times Group’s Arunabh Das Sharma on how political parties and the govt could make better use of advertising opportunities on an ongoing basis with help from professional agencies

Abhinn Shreshtha Feb 23, 2015 8:59 AM

Flashback 2014: BCCL chiefs speak on the lukewarm year for TOI

BCCL's Ravi Dhariwal and Arunabh Das Sharma on the glad and not-so-glad tidings in year 2014

Abid Hasan Dec 29, 2014 8:10 AM

TOI rubbishes HT's theory of 'missing copies'

"Claims are baseless," says BCCL's Rahul Kansal to HT's allegation of mysterious people removing copies of the newspaper from distribution centres

Abid Hasan Sep 17, 2014 8:39 AM

Agro Tech's Narendra Ambwani elected as Chairman of ASCI

Benoy Roychowdhury of HT Media was elected Vice-Chairman, and Shashi Sinha of IPG Mediabrands was elected Honorary Treasurer

exchange4media Staff Sep 12, 2014 8:12 AM

Tim Andree, Vikram Sakhuja, Mike Cooper @exchange4media Conclave 2014

The stellar line-up of speakers at exchange4media Conclave 2014 will deliberate on all aspects of the Conclave theme of 'Marketing: The Future is Technology' in Mumbai on September 30

exchange4media Staff Aug 12, 2014 9:36 AM

Cannes Lions Special: Ads need to sell products, not win awards : Arunabh Das Sharma

The President, Bennett, Coleman & Co talks about how India needs to up its performance and clearly distinguish between adapting & integrating campaigns across mediums

Priyanka Mehra Jun 17, 2014 9:57 AM

Cannes Lions Special: Ads need to sell products, not win awards : Arunabh Das Sharma

The President, Bennett, Coleman & Co talks about how India needs to up its performance and clearly distinguish between adapting & integrating campaigns across mediums

Priyanka Mehra Jun 17, 2014 9:01 AM

Can OneIndia platform overshadow TOI’s advertising clout?

Industry experts believe formation of the OneIndia platform is a smart move from the leading dailies, however, they feel it will be difficult to overtake publications such as TOI, which smartly bundles it strengths

Abid Hasan Apr 3, 2014 9:17 AM

Print players hoping for good revenue hike from political advtg

General publications as well as regional newspapers have an edge when it comes to political ads, given the mass reach. On the other hand, business publications don’t see any significant benefit

Abid Hasan Mar 31, 2014 8:54 AM

Print players tighten their belts to counter slowdown pangs

Measures such as cost rationalisation, cutting down on the number of pages & increasing cover prices to tackle the impact of slowdown & rise in newsprint costs are being taken

Abid Hasan Sep 18, 2013 8:22 AM

"There is massification of everything, as opposed to customisation"

For marketers today, some of the biggest challenges involve creating experiences for customers & innovation, say experts

Ankur Gaurav Sep 13, 2013 7:52 AM

Stage set for the 10th edition of exchange4media Conclave

The most respected name in the media fraternity Sir Martin Sorrell, Chief Executive, WPP, will deliver the keynote address. The Conclave is being held in New Delhi today

exchange4media Staff Sep 11, 2013 9:00 AM

Sir Martin Sorrell to deliver keynote address @exchange4media Conclave

Stage is set for the 10th edition of exchange4media Conclave. The most respected name in the media fraternity Sir Martin Sorrell, Chief Executive, WPP will address the esteemed gathering. The Conclave will be held in New Delhi on Sep 11

exchange4media Staff Sep 10, 2013 8:14 AM

Top money makers of the Indian media world

We bring to you the bigwigs of the media industry who are responsible for bringing in the monies. Here are the leaders who spearhead ad sales revenue function of India’s media giants...

Shobhana Nair May 29, 2013 7:36 PM

"Trust and belief in advertising has gone down" : Goafest 2013

The desperate desire to stand out has led to a lot of misleading commitments. Brands should realise that the consumer is no longer gullible, say industry experts

Twishy Apr 5, 2013 9:12 PM

There is life beyond 30-second TVCs: Arunabh Das Sharma : Goafest 2013

Speaking at Goafest 2013, BCCL’s President remarks that advertising on TV is now limited to the 30-sec ad & this is not conducive to great advtg

Shobhana Nair Apr 5, 2013 9:11 PM

It’s that time of the year again…Stage set for Goafest 2013!

Advertising leaders, international speakers, panel discussions, award ceremonies…Here is a quick look at what to expect in the next few days @Goafest

exchange4media Staff Apr 4, 2013 9:26 PM