Reckitt Benckiser elevates Nitish Kapoor as Head of its health business

Kapoor will move to the US and report to its India-born CEO Rakesh Kapoor

by exchange4media Staff
Published - Nov 9, 2017 11:26 AM Updated: Nov 9, 2017 11:26 AM

At Reckitt Benckiser, Kapoor will move to the US and report to its India-born CEO Rakesh Kapoor.

For the uninitiated, Reckitt Benckiser announced its decision to split its businesses globally last year to sharpen its focus and fuel growth in a challenging market. Under Nitish Kapoor — who led Reckitt Benckiser India for four years — the local business had posted sales of Rs 5,606 crore in fiscal 2016, as reported by Brand Equity. His achievements includes growth fuelled by increased direct distribution in rural markets, introduction of packs at entry-level price points in brands such as Dettol and Harpic, and the ‘Banega Swachh’ campaign to leverage the sanitation brands.

Industry biggies extended their support and wishes to Kapoor in his new role at Reckitt. “Reckitt Benckiser is embracing bold changes when needed, to continue to create disproportionate shareholder value. The new structure reinforces the prowess that RB has when it comes to growing diverse talent and building a culture of merit,” said Vibhav Dhawan, managing partner of executive search and consulting firm Positive Moves Consulting.

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