Gutenberg appoints Christina Daniels as Director of Content for India

Daniels brings an experience of 15 years in the field of corporate storytelling

e4m by exchange4media Staff
Updated: Jul 25, 2017 2:53 PM


Gutenberg, the global integrated communications agency, providing Digital, Content, Video and Public Relations services on Monday announced that Christina Daniels has joined the company as the Director of Content for India. 

 

Harjiv Singh, Founder & CEO, Gutenberg, said, “I am pleased to welcome Christina in our leadership team. We have taken our time to find the right content leader, whose understanding of the communication business is phenomenal. Christina will be responsible for conceptualising and executing cutting-edge content that speaks to a global audience. The diversity of her experience and the depth of her talent will be key in driving the creative transformation at Gutenberg.”

 

Daniels brings an experience of 15 years in the field of corporate storytelling. In the past, she has been associated with several leading technology, retail and media brands, creating compelling stories that help them communicate powerfully. She is also the author of the bestseller “I’ll Do It My Way: The Incredible Journey of Aamir Khan”, a filmography that studies the work of actor Aamir Khan, which was long-listed for the Crossword Book Award, and now has a Turkish edition. 

 

Prior to joining Gutenberg, Daniels held the position of Marcom Manager at CGI. She led marcom content development at the Global Communications Center in India. Before this, she was also associated with organisations such as Microsoft, Metro Cash & Carry, Dell Services, Wipro Technologies, IBM and STAR, to name a few. 

 

“It is an honour to have been associated with Gutenberg, where storytelling is at the core of the organisation’s approach. By working on content strategy and building out capabilities across the country, we will be able to provide brands with other engaging ways to connect with consumers. Working with the talent at Gutenberg, I believe sky is the limit,” said Christina Daniels, Director (Content), Gutenberg.

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