Bharti Airtel FY25 mktg spends up 6% YoY

The telco’s advertisement and marketing expenses stood at Rs 1,079 crore, down 1% from last FY 

e4m by e4m Staff
Published: Jul 17, 2025 1:45 PM  | 1 min read
Bharti Airtel, FY25
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Bharti Airtel increased its spending on sales and marketing by 6.2% year-on-year in FY25, allocating Rs 11,460.1 crore compared to Rs 10,788.2 crore in the previous fiscal. 

Within this, advertisement and marketing expenses stood at Rs 1,079 crore, registering a marginal decline of 1.3% from Rs 1,093.5 crore in FY24.

The telecom major reported consolidated revenue from operations of Rs 1,72,985.2 crore for the year ended March 31, 2025, up 15.3% from Rs 1,49,982.4 crore in FY24. Including other income, total income rose to Rs 1,74,558.9 crore, a growth of 15.3% over the Rs 1,51,417.8 crore recorded in the previous fiscal.

Profit for the year jumped sharply to Rs 37,481.3 crore in FY25, marking a 338% year-on-year increase from Rs 8,558 crore in FY24.

Published On: Jul 17, 2025 1:45 PM