Date-wise News
The 'Khushiyon Ke Rakhwale' campaign encapsulating the brand’s promise to securing homes, families and ensuring happiness
e4m Staff Sep 25, 2024 6:59 PM
Kevin Vaz, CEO – Broadcast Entertainment, Viacom18, spoke about the future of video in India
e4m Staff Sep 25, 2024 6:42 PM
WARC and The Times of India Group facilitate industry-wide dialogue by engaging leaders and driving conversations in the marketing and advertising ecosystem
e4m Staff Sep 25, 2024 6:03 PM
The investment will focus on enhancing EORTV’s content acquisition, marketing, and technological infrastructure
e4m Staff Sep 25, 2024 3:57 PM
Surbhi Allagh, Naman Agarwal and Apoorva Deep have founded the digital agency with a view to tackle the growing need for more meaningful, innovative campaigns that prioritise substance over noise.
e4m Staff Sep 25, 2024 2:45 PM
The Voice Company has bagged the mandate for the e-visa platform's launch campaign
Soumya Gawri Sep 25, 2024 2:15 PM
Ajaykumar Upadhyay was associated with Percept for more than 20 years
e4m Staff Sep 25, 2024 2:06 PM
Today’s Luminaries highlights Atul Sharma’s experiences that helped him become the resilient and dynamic leader he is today
Ritika Upmanyu Sep 25, 2024 1:18 PM
e4m Blog: In this article, let’s explore the key factors driving the growth of email marketing in India, the different email marketing tools, tips for driving growth and more
e4m Desk Sep 25, 2024 12:46 PM
This 3 part series has been conceptualized by Monk Entertainment Co-produced by SOL Entertainment
e4m Staff Sep 25, 2024 12:41 PM
The pubcaster proposes to source approx 50 feature films for the launch of its OTT platform
e4m Staff Sep 25, 2024 12:29 PM
The integrated campaign with four short digital films is centred on GenZ's need to be present and updated
e4m Staff Sep 25, 2024 12:16 PM
The integrated activation by FCB Kinnect is to showcase its diverse product range in a way that resonates with the Gen Z audience
e4m Staff Sep 25, 2024 11:53 AM
The thought-paper titled ‘New product launch strategies to drive business growth’ provides a framework for brands to maximize their new product launch success
NATIVE CONTENT Sep 25, 2024 11:44 AM
At e4m Real-time Conference 2024, experts discussed how programmatic advertising is evolving to enhance media efficiency, address brand safety concerns, and better navigate the consumer journey
e4m Staff Sep 25, 2024 11:27 AM
Pranay Kale has been appointed to head Unicommerce’s sales across India
e4m Staff Sep 25, 2024 11:19 AM
Xiaomi will utilize Taboola News to power recommendations in new ways across devices in several markets
e4m Staff Sep 25, 2024 11:13 AM
While the creative and quirky approach has potential, the complex and seemingly sarcastic narrative may leave viewers puzzled rather than enlightened about the benefits of shopping during the sale.
Soumya Gawri Sep 25, 2024 9:21 AM
This year marked a 31% decline from last, which saw Rs 4,893 crore in FDI
As per stakeholders, the government's plan to expand into tier cities and towns lacks commercial feasibility; steep licence fee and lack of audience are other impediments
Chehneet Kaur Sep 25, 2024 9:05 AM
One of the most promising developments in this area is Supply Path Optimization, which, say experts, has become a key driver in streamlining the supply chain and increasing transparency
Shantanu David Sep 25, 2024 8:52 AM
The spotlight is on Print again as brands seek to break the clutter in an increasingly crowded media landscape
Mansi Sharma Sep 25, 2024 8:49 AM