Mirror NOW drives voter awareness with #GetInked
#GetInked is an election special initiative educating citizens on the importance of voting to assert responsibilities as a citizen
With the General Elections stepping into its fourth phase, Mirror Now continues to drive robust voter participation with #GetInked, an election special initiative educating the citizens on the importance of voting to assert their responsibilities as a citizen.
Condemning the indifference and talked about futility of things people normally use as means of outburst and dissent and still refrain from voting, #GetInked propagates the message ‘Vote before you speak’ encouraging citizens to vote and be a part of the change they envision for the nation.
Combatting voter’s apathy, Mirror NOW’s voter awareness initiative, #GetInked comes at a time when the country prepares to make a crucial decision, where every single vote matters to select a befitting Government for the nation. Executed through a series of interactive and engaging initiatives on digital assets, the campaign has created a wave of conversations and deep consideration towards voting.
As a part of the #GetInked campaign, Mirror Now has created a series of informative digital short films that highlights the significance of each vote featuring real-life stories and insights from 2008 Rajasthan Assembly elections and Madhya Pradesh Legislative Assembly elections in 2008, where a single vote changed the fates of the constituencies to the inspirational stories of lone voters from Hayuliang Assembly constituency and the territory of Asiatic Lions in the Gir Forest of Gujarat.
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