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Shantanu Chauhan joins Angara as VP– Brand Global
Shantanu Chauhan joins Angara as VP– Brand Global

Chauhan was earlier Director-Marketing (Brand & Growth) at Noise

Noise: What it takes to go from ₹100 crores to ₹1,500 crore
Noise: What it takes to go from ₹100 crores to ₹1,500 crore

At e4m D2C Summit 2026, Noise’s leadership team discusses the choices, missteps and consumer insights that shaped its ₹1,500-crore journey

AI Insights
AI
  • Significant Revenue Growth. Noise has successfully scaled its revenue from ₹100 crores to ₹1,500 crores, showcasing its strong market presence and effective strategies.
  • Consumer Insights as a Driving Force. The company's leadership emphasizes the importance of consumer insights in shaping their growth strategy, indicating a consumer-centric approach to business.
  • Leadership Transition. Shantanu Chauhan's move to Angara marks a significant leadership change, reflecting the dynamic nature of talent within the industry.
? FAQs
AI
Noise has achieved a revenue milestone of ₹1,500 crores.
Shantanu Chauhan, the former Director-Marketing at Noise, has joined Angara as VP– Brand Global.
Noise's growth strategies included leveraging consumer insights and making informed business decisions.
Noise operates in the consumer electronics and wearable technology industry.
Shantanu Chauhan served as the Director-Marketing (Brand & Growth) at Noise.
AI-assisted summary, reviewed by our newsroom
AI

Noise has recently shared insights into its significant growth journey, moving from ₹100 crores to ₹1,500 crores, highlighting key decisions and consumer insights that contributed to this success. Additionally, Shantanu Chauhan, previously Director-Marketing at Noise, has transitioned to a new role as VP of Brand Global at Angara.

Key Executives
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Shantanu Chauhan
Former Director-Marketing
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