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Founded: 2016 Mumbai, India jiostar.com
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Latest News
27 Articles
VisualDub enables lip-sync for multi-language theatrical films
VisualDub enables lip-sync for multi-language theatrical films

AI lip-sync technology from NeuralGarage enables theatrical films to cross language barriers while preserving natural lip movement, including IMAX and...

JioStar names Dwijendra Parashar as Sr. Director of Marketing - Sports
JioStar names Dwijendra Parashar as Sr. Director of Marketing - Sports

Before joining JioStar, Parashar was with Tata Consumer Products

Disney trims India JV loss to $44 million as JioStar posts Rs 3,145 crore profit
Disney trims India JV loss to $44 million as JioStar posts Rs 3,145 crore profit

Meanwhile, Disney’s other major Indian media investment, Tata Play, has continued to face financial pressure

Vivek Mohan Sharma moves on from JioStar
Vivek Mohan Sharma moves on from JioStar

He was Business Head- Youth, Music & English (TV+ JiHotstar).

The Brand Connect: Unlocking festive opportunity in Uttam Bharat with FTA campaigns
The Brand Connect: Unlocking festive opportunity in Uttam Bharat with FTA campaigns

Unlocking festive growth in Uttam Bharat requires understanding the preferences of the consumers, the right media, and the right strategy

AAAI’s BARC pick sparks debate: Should Srinivasan Swamy take on yet another key role?
AAAI’s BARC pick sparks debate: Should Srinivasan Swamy take on yet another key role?

Industry questions whether Srinivasan Swamy can take on another major responsibility, while calls grow for a younger, agile agency leader with a deep...

Zee Entertainment Q1: Operating revenue up 5% to Rs 1,907 crore
Zee Entertainment Q1: Operating revenue up 5% to Rs 1,907 crore

The network's subscription revenue grew 16% to Rs 1,137 crore

Milred Royan, EVP Entertainment Ad Sales at JioStar, quits after 23 years
Milred Royan, EVP Entertainment Ad Sales at JioStar, quits after 23 years

Before taking up her current role at JioStar, Royan served as Executive Director at Disney Star

Anu Sikka moves on from JioStar
Anu Sikka moves on from JioStar

Sikka was with JioStar for nearly 2 years after spending 16 years with Viacom18

JioStar, Netflix go beyond captions as MIB accessibility guidelines drive OTT innovation
JioStar, Netflix go beyond captions as MIB accessibility guidelines drive OTT innovation

For India's OTT industry, accessibility is increasingly becoming a competitive advantage rather than simply a regulatory obligation

Premiumisation shift: Uttam Bharat - India's next growth markets with strategic reach
Premiumisation shift: Uttam Bharat - India's next growth markets with strategic reach

With an aim to drive value and premiumisation in the Hindi Heartland, JioStar’s FTA channels are leading the way in reaching the right audience at the...

Who's winning the Onam 2026 media mix: TV, print or radio?
Who's winning the Onam 2026 media mix: TV, print or radio?

Broadcasters, publishers and radio networks report healthy advertiser sentiment despite inflationary and geopolitical headwinds

Pavithra KR takes over Prashant Shetty's portfolio at JioStar in sales rejig
Pavithra KR takes over Prashant Shetty's portfolio at JioStar in sales rejig

Prashant Shetty recently joined ZEEL to lead its broadcast and digital advertising revenue business

SC nudges JioStar back to Delhi HC in TRAI tariff dispute, broadcaster withdraws plea
SC nudges JioStar back to Delhi HC in TRAI tariff dispute, broadcaster withdraws plea

Broadcasters have consistently argued that the regulatory framework wrongly treats residential subscribers and commercial establishments alike for pri...

MP Police raids alleged TV piracy network with 2,800 subscribers, one arrested
MP Police raids alleged TV piracy network with 2,800 subscribers, one arrested

The action follows a complaint supported by electronic evidence that was submitted to the Madhya Pradesh Police after an investigation into the allege...

Prashant Shetty to join Zee Entertainment as Head of Ad Sales across linear and digital
Prashant Shetty to join Zee Entertainment as Head of Ad Sales across linear and digital

Shetty's move also marks the end of an almost seven-year stint with JioStar, where he served as Executive Vice President – Ad Sales

JioStar EVP Ad Sales Prashant Shetty steps down
JioStar EVP Ad Sales Prashant Shetty steps down

Shetty was associated with the broadcaster for nearly seven years

Network18 names Kshipra Jatana as NBDA representative, replacing Rahul Joshi
Network18 names Kshipra Jatana as NBDA representative, replacing Rahul Joshi

Jatana is Network18's legal and regulatory affairs chief

Manoj Kothari joins JioStar as Director – Content Marketing, Gujarati Cluster
Manoj Kothari joins JioStar as Director – Content Marketing, Gujarati Cluster

Prior to this, Manoj Kothari was with GM Tea Packers Pvt. Ltd. - Tulsi Tea as General Manager Marketing

Abhishek B. moves on from JioStar
Abhishek B. moves on from JioStar

He served as Senior Director and National Head – Agency Partnerships (LTV) for JioStar Entertainment

Leadership Timeline
16 Updates
Aug 2026 Latest

Rubbal Datta — CEO-Designate (appointment)

Rubbal Datta to join Mandrake Tech Labs as CEO-Designate.

Aug 2026

Rubbal Datta — CEO-Designate (appointment)

Rubbal Datta to join Mandrake Tech Labs as CEO-Designate.

Aug 2025

Milred Royan — Executive Vice President – Entertainment Ad Sales (departure)

Milred Royan quits JioStar after 23 years.

Jan 2025

Vivek Mohan Sharma — Business Head- Youth, Music & English (TV+ JiHotstar) (resignation)

Vivek Mohan Sharma moves on from JioStar after five years.

Feb 2024

Uday Shankar — Vice-Chairman (appointment)

Uday Shankar became Vice-Chairman of JioStar following the merger of Viacom18 and Star India.

Feb 2024

Uday Shankar — Vice-Chairman (appointment)

Uday Shankar became Vice-Chairman of JioStar following the merger of Viacom18 and Star India.

Oct 2023

Abhishek B. — Senior Director and National Head – Agency Partnerships (LTV) (departure)

Abhishek B. has left JioStar after more than 13 years with the Star network.

Oct 2023

Manoj Kothari — Director – Content Marketing, Gujarati Cluster (appointment)

Manoj Kothari has joined JioStar as Director – Content Marketing, Gujarati Cluster.

Oct 2023

Manoj Kothari — Director – Content Marketing, Gujarati Cluster (appointment)

Manoj Kothari joins JioStar as Director – Content Marketing, Gujarati Cluster.

Oct 2023

Prashant Shetty — Executive Vice President – Ad Sales (resignation)

Prashant Shetty steps down from his role at JioStar after nearly six years.

Campaigns, Awards & Events
FTA campaigns
Oct 2023
JioStar FTA campaigns have delivered strong improvements in brand awareness, consideration and purchase intent...
AI Insights
AI
  • Strong Financial Performance. JioStar posted a profit of Rs 3,145 crore, indicating robust financial health in a competitive market.
  • Strategic Marketing Focus. The appointment of Dwijendra Parashar as Sr. Director of Marketing - Sports highlights JioStar's commitment to strengthening its marketing efforts in the sports domain.
  • Innovation in Accessibility. JioStar is leading the way in OTT accessibility, going beyond captions to enhance user experience, aligning with MIB guidelines.
? FAQs
AI
JioStar reported a profit of Rs 3,145 crore.
Dwijendra Parashar was appointed as Sr. Director of Marketing - Sports.
JioStar is innovating in accessibility by going beyond captions to enhance user experience, in line with MIB guidelines.
Disney has trimmed its India JV loss to $44 million while JioStar continues to post strong profits, indicating competitive pressure.
Milred Royan, Anu Sikka, and Vivek Mohan Sharma have all recently left JioStar.
AI-assisted summary, reviewed by our newsroom
AI

JioStar has recently reported a significant profit of Rs 3,145 crore, showcasing its strong financial performance amidst challenges faced by competitors like Disney in India. The company is also focusing on enhancing its marketing strategies, particularly in the sports sector, with the appointment of Dwijendra Parashar as Sr. Director of Marketing - Sports.

Key Executives
4 People
DP
Dwijendra Parashar
Sr. Director of Marketing - Sports
MR
Milred Royan
EVP Entertainment Ad Sales
VM
Vivek Mohan Sharma
Former Business Head - Youth, Music & English
AS
Anu Sikka
Former Executive
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