Cannes Lions 2017: Lone entry from India in Entertainment Lions shortlist
India had only one shortlisted entry from Mindshare Mumbai in the Entertainment Lions Shortlist
Published - 21-June-2017
Out of the 119 entries selected for Cannes Entertainment Lions today, India had only one shortlisted entry from Mindshare Mumbai.
The agency sees one shortlist for the Dove Change The Rhyme campaign for Hindustan Unilever.
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In 2016 as well, there was only one Indian shortlist in this category - BBDO India’s Dads #ShareTheLoad campaign for Procter and Gamble’s Ariel Matic. This campaign went on to win a bronze.
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