Authors

Many Indian retailers are trying to give intl brand experience to consumers; but aping the West is not going to help without including local ethos, says Shekhar Badve of Lokusdesign
Shekhar Badve Aug 12, 2013 8:26 AM
Many Indian retailers are trying to give intl brand experience to consumers; but aping the West is not going to help without including local ethos, says Shekhar Badve of Lokusdesign
Shekhar Badve Aug 12, 2013 8:26 AM